# US Automotive Electric Power Steering Market

> US Automotive Electric Power Steering Market Research Report By Type (Column Electric Power Steering, Rack Electric Power Steering, Pinion Electric Power Steering), By Vehicle Type (Passenger Vehicles, Commercial Vehicles, Motorcycles, Heavy-Duty Vehicles), By End Use (OEMs, Aftermarket) and By Technology (Brushless DC Motor, Stepper Motor, Integrated Electric Power Steering) - Forecast to 2035

- **Forecast Period:** 2025 - 2035
- **CAGR:** 4.37%
- **2024:** $ 4,500 Million
- **2025:** $ 4,696.65 Million
- **2035:** $ 7,200 Million
- **Key Players:** Robert Bosch GmbH (DE), JTEKT Corporation (JP), Continental AG (DE), DENSO Corporation (JP), ZF Friedrichshafen AG (DE), Mando Corporation (KR), Thyssenkrupp AG (DE), Nexteer Automotive (US)

**Report ID:** MRFR/AT/12995-HCR · **Pages:** 100 · **Author:** Triveni Bhoyar & Sejal Akre · **Last Updated:** May 05, 2026

**URL:** https://www.marketresearchfuture.com/reports/us-automotive-electric-power-steering-market-14522

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## Market Summary

## **US Automotive Electric Power Steering Market Overview:**

As per MRFR analysis, the US Automotive Electric Power Steering Market Size was estimated at 3.92 (USD Billion) in 2023. The US Automotive Electric Power Steering Market Industry is expected to grow from 4.5(USD Billion) in 2024 to 7 (USD Billion) by 2035. The US Automotive Electric Power Steering Market CAGR (growth rate) is expected to be around 4.098% during the forecast period (2025 - 2035).

**Key US Automotive Electric Power Steering Market Trends Highlighted**

The US Automotive Electric Power Steering Market is increasingly driven by the demand for fuel efficiency and sustainability, as consumers and manufacturers alike are focusing on reducing vehicle emissions. This shift towards eco-friendly technology has propelled the adoption of electric power steering systems, which offer advantages such as improved energy efficiency compared to traditional hydraulic systems. Additionally, advancements in technology, including the integration of advanced driver-assistance systems (ADAS), are key drivers of this market.

These systems rely on precise and responsive steering for features like lane-keeping assistance and adaptive cruise control, making electric power steering an essential component for modern vehicles.Opportunities in the US market include catering to the rising electric vehicle segment, where manufacturers are seeking lightweight and energy-efficient steering solutions. As electric vehicle sales continue to grow across the nation, the need for advanced steering technologies that enhance performance and energy conservation will be essential.

Moreover, automakers are exploring partnerships with technology firms to further innovate and integrate smart steering systems, providing an attractive opportunity for players in the electric power steering market. 

In recent times, there has been a noticeable trend toward increasing regulatory support for electric and hybrid vehicles in the US.Government initiatives aimed at reducing carbon footprints and promoting clean energy are shaping the automotive landscape, encouraging manufacturers to invest heavily in electric power steering systems. The push for higher safety standards and enhanced driver assistance features also aligns with consumer preferences, reinforcing the shift toward electric power steering solutions. As automakers adapt to these evolving trends, the US market is poised for continued growth and innovation within the electric power steering sector.

Source: Primary Research, Secondary Research, _Market Research Future_ Database and Analyst Review

**US Automotive Electric Power Steering Market Drivers**

**Growing Adoption of Electric Vehicles in the US**

The increasing demand for electric vehicles (EVs) in the US significantly drives the US Automotive Electric Power Steering Market Industry. According to the US Department of Energy, sales of electric vehicles have increased by over 40% in the previous year alone, reflecting a growing acceptance of EV technology among consumers. Major automotive manufacturers like Tesla and Ford are investing heavily in EV development, with projections showing that by 2030, EVs could account for nearly 30% of all vehicle sales in the US.

This shift towards EVs necessitates advanced steering technologies, leading to a robust demand for electric power steering systems. The incorporation of electric power steering helps enhance the energy efficiency of electric vehicles, thus aligning with the automotive industry's transition towards sustainability. As legislative support and consumer preference push towards more environmentally friendly vehicles, the prospects for the US [Automotive Electric Power Steering Market](../../../reports/automotive-electric-power-steering-market-5743) are looking very positive.

**Technological Advancements in Steering Systems**

Technological innovations are fundamentally transforming the steering systems in vehicles, which positively impacts the US Automotive Electric Power Steering Market Industry. With continuous improvements in safety and adaptability, electric power steering systems are becoming more sophisticated. 

According to the National Highway Traffic Safety Administration, new technologies, including advanced driver-assistance systems, are expected to be integrated into 75% of new cars sold in the US by 2025.Companies like General Motors and Toyota are at the forefront of this technological transition, investing significantly in Research and Development initiatives to enhance steering systems. The rise of automated driving functions requires highly responsive and efficient steering, further driving the need for electric power steering solutions in the market.

**Stringent Government Regulations and Safety Standards**

Government regulations aiming at enhancing vehicle safety are key drivers for the US Automotive Electric Power Steering Market Industry. The US government has mandated stringent fuel economy standards, which pressure manufacturers to adopt more energy-efficient technologies such as electric power steering. 

The Corporate Average Fuel Economy standards require automakers to achieve a fleet-wide average of 54.5 miles per gallon by 2025, compelling manufacturers to transition towards systems that optimize energy consumption.Entities like the Environmental Protection Agency play a crucial role in establishing these regulations, supporting a swift shift towards advanced technologies like electric power steering. In response, automotive manufacturers are increasingly integrating electric power steering into their designs to comply with these regulations, thereby bolstering market growth.

**US Automotive Electric Power Steering Market Segment Insights:**

**Automotive Electric Power Steering Market Type Insights**

The US Automotive Electric Power Steering Market is experiencing significant growth with a notable focus on various types classified primarily into Column Electric Power Steering, Rack Electric Power Steering, and Pinion Electric Power Steering. Column Electric Power Steering systems, typically integrated into smaller vehicles, have become prominent due to their compact design and ease of installation. These systems are favored in urban environments where space is limited and the need for agile handling is critical.

They use electric motors positioned at the steering column, which enables a direct connection to the steering wheel, enhancing responsiveness and reducing the physical effort required by the driver. On the other hand, Rack Electric Power Steering is increasingly being adopted in a wide array of vehicle models due to its efficiency and performance advantages. 

This type of system connects the electric motor directly to the rack, allowing for improved steering feel and feedback. With advancements in technology, Rack Electric Power Steering also supports features such as variable assist steering, which adapts the level of steering assistance based on vehicle speed. This is particularly valuable for improving fuel efficiency and enhancing overall driving comfort, making it a preferred choice among manufacturers aiming to cater to safety and sustainability trends in the automotive industry.

Pinion Electric Power Steering is another notable type that contributes to the overall dynamics of the US Automotive Electric Power Steering Market. This system utilizes a pinion gear that engages directly with the steering rack. Its design is lauded for providing a more direct and responsive steering experience, which is crucial for high-performance vehicles that demand superior handling characteristics. The simplicity of the Pinion system also translates into reduced maintenance and production costs, making it an attractive option for many vehicle manufacturers in today’s competitive market.

Emerging technologies and a growing emphasis on electric vehicles are further driving advancements in these segments, encouraging innovations such as system integration with driver assistance technologies and enhanced vehicle dynamics. The shift towards greener alternatives and electrified powertrains in the automotive industry presents opportunities for these segments to evolve, allowing for smarter and more efficient power steering solutions that meet the increasing expectations of safety, reliability, and performance among consumers.

As regulatory standards continue to tighten regarding fuel economy and emissions, manufacturers are keen on adopting Electric Power Steering systems that not only fulfill consumer demands but also align with environmental goals. This evolving landscape signifies substantial potential for investment and growth within the US Automotive Electric Power Steering Market as a whole.

Source: Primary Research, Secondary Research, _Market Research Future_ Database and Analyst Review

**Automotive Electric Power Steering Market Vehicle Type Insights**

The US Automotive Electric Power Steering Market, particularly within the Vehicle Type segment, showcases a diverse landscape comprising Passenger Vehicles, Commercial Vehicles, Motorcycles, and Heavy-Duty Vehicles. The Passenger Vehicles segment holds a significant portion of the market, driven by the increasing demand for fuel-efficient and eco-friendly vehicles. Innovations in electric power steering technologies enhance driving comfort and safety, making them a vital component for manufacturers aiming to meet consumer expectations. 

Commercial Vehicles have also gained momentum, as they prioritize operational efficiency and reduced maintenance costs; these vehicles increasingly adopt advanced steering systems to improve maneuverability and performance in urban environments.The Motorcycle segment benefits from a surge in recreational riding and commuting, leading to heightened interest in lightweight steering solutions that enhance control and performance. Heavy-Duty Vehicles are pivotal in logistics and transportation, making the integration of electric power steering essential for better handling and reduced driver fatigue over long distances.

Collectively, these segments contribute to the robust growth of the US Automotive Electric Power Steering Market, reflecting both technological advancements and shifts in consumer preferences towards smarter and more efficient vehicle operation.

**Automotive Electric Power Steering Market End Use Insights**

The US Automotive Electric Power Steering Market, particularly within the End Use segment, showcases notable diversity, primarily split between Original Equipment Manufacturers (OEMs) and the Aftermarket. OEMs remain a crucial component, as they are typically responsible for the integration of advanced electric power steering systems in new vehicles, reflecting the latest technological innovations and regulatory developments aimed at enhancing fuel efficiency and safety. 

This segment's growth is driven by the increasing demand for electric vehicles and the shift towards more sustainable automotive designs in response to government policies and consumer preferences.Conversely, the Aftermarket segment plays a significant role, servicing the existing fleet of vehicles and providing enhancements or replacements for older systems. With an increased focus on vehicle longevity and performance upgrades, the Aftermarket contributes to driving competition and fostering innovation in electric power steering solutions.

As consumers look for ways to enhance their vehicles' handling and maneuverability, both segments are positioned for development, thus highlighting the importance of the US Automotive Electric Power Steering Market in meeting evolving automotive needs and preferences.

**Automotive Electric Power Steering Market Technology Insights**

The Technology segment of the US Automotive Electric Power Steering Market encompasses various innovative solutions that enhance vehicle performance, comfort, and efficiency. Brushless DC Motors stand out as a key component, owing to their high efficiency and reliability, which contribute significantly to reduced energy consumption and improved vehicle responsiveness. Similarly, Stepper Motors are gaining traction due to their precision control, enabling smoother steering adjustments that enhance driver experience. The Integrated Electric Power Steering system is essential as it combines multiple functionalities into a compact unit, minimizing space while maximizing the effect of steering assist and enhancing overall vehicle dynamics.

These technologies not only support the growing demand for fuel-efficient and environmentally friendly vehicles but also address safety concerns by improving steering feedback and control. With the US government's emphasis on advancing automotive technology and reducing emissions, the integration of these solutions becomes increasingly relevant as automakers strive to meet regulatory standards and consumer expectations. Overall, the segmentation of the US Automotive Electric Power Steering Market within the Technology domain highlights the industry's commitment to innovation and sustainability.

**US Automotive Electric Power Steering Market Key Players and Competitive Insights:**

The US Automotive Electric Power Steering Market is characterized by dynamic competition driven by technological advancements, innovations in vehicle design, and a growing emphasis on fuel efficiency and driver comfort. As the automotive industry continues to transition towards electrification, electric power steering systems are increasingly being recognized for their benefits, including increased energy efficiency, reduced weight, and enhanced driving performance. The landscape reflects a diverse array of players, each striving to gain market share by developing cutting-edge steering solutions that cater to the evolving demands of consumers and automotive manufacturers alike.

Factors such as regulatory changes, advancements in manufacturing processes, and strategic partnerships within the industry further complicate the competitive dynamics of this market.

Valeo stands out within the US Automotive Electric Power Steering Market due to its commitment to innovation and a robust product portfolio that includes a range of intelligent steering systems designed to enhance vehicle performance and safety. The company leverages its extensive research and development capabilities to produce efficient, lightweight, and environmentally friendly steering solutions that cater specifically to the needs of the US market. Valeo’s strong presence is bolstered by its strategic collaborations with leading automotive manufacturers, allowing it to solidify its position in the market.

The company's strengths lie in its ability to adapt to market trends swiftly and its focus on delivering high-quality products that integrate seamlessly into modern vehicles while contributing to overall vehicle efficiency and driver satisfaction.

ZF Friedrichshafen has established itself as a key player in the US Automotive Electric Power Steering Market, offering a comprehensive suite of products and services tailored to the requirements of automotive manufacturers in the region. The company’s electric power steering systems are recognized for their advanced technology, providing precise control and improved driving experience. ZF Friedrichshafen's strengths are exemplified by its wide array of innovative solutions, including steer-by-wire technology, which enhances overall vehicle dynamics and safety. 

The company's significant market presence is further strengthened by strategic mergers and acquisitions that have expanded its product offerings and bolstered its technological capabilities. In the US market, ZF Friedrichshafen continues to capitalize on its extensive experience and network, positioning itself strongly against competitors by delivering reliable and high-performance steering solutions that align with the industry’s push towards automation and electric vehicle development.

**Key Companies in the US Automotive Electric Power Steering Market Include:**

**US Automotive Electric Power Steering Market Industry Developments**

The US Automotive Electric Power Steering Market has seen some significant developments recently, particularly in the realm of technological innovation and strategic alliances. Companies such as Valeo, ZF Friedrichshafen, and Nexteer Automotive have been focusing on enhancing their electric power steering systems to improve vehicle efficiency and performance. In terms of mergers and acquisitions, Thyssenkrupp announced a partnership with Showa Corporation in June 2023 to expand their portfolio in electric steering technologies, signaling a commitment to innovation in the sector. 

Meanwhile, Continental AG has been investing heavily in Research and Development for electric steering systems, driven by increasing demand for electric vehicles in the US market. Market valuation is on the rise, driven by regulatory shifts pushing for operational efficiencies and sustainability in the automotive sector. You can trace major happenings back to June 2022, when Aisin Seiki expanded its manufacturing capabilities in the US, aiming to meet heightened demand from automotive manufacturers transitioning to electric power steering systems.

This push for development and collaboration has resulted in elevated financial growth in the market, highlighting a robust outlook for the future.

**US Automotive Electric Power Steering Market Segmentation Insights**

**Automotive Electric Power Steering Market Type****Outlook**

**Automotive Electric Power Steering Market Vehicle Type****Outlook**

**Automotive Electric Power Steering Market End Use****Outlook**

**Automotive Electric Power Steering Market Technology****Outlook**

## Market Drivers

### Growing Electric Vehicle Adoption

The automotive electric power steering market is poised for growth due to the increasing adoption of electric vehicles (EVs). As consumers become more environmentally conscious, the demand for EVs is rising, leading to a corresponding need for compatible steering systems. Electric power steering is particularly well-suited for EVs, as it aligns with their energy-efficient design and contributes to overall vehicle performance. Recent statistics indicate that EV sales in the US have surged, with projections suggesting that they could account for over 30% of total vehicle sales by 2030. This trend is likely to drive the automotive electric-power-steering market as manufacturers seek to equip their electric models with advanced steering technologies.

### Increased Focus on Vehicle Safety

The automotive electric power steering market is benefiting from an increased focus on vehicle safety. As safety regulations become more stringent, manufacturers are compelled to incorporate advanced steering technologies that enhance vehicle stability and control. Electric power steering systems offer improved responsiveness and precision, which are critical for accident prevention. In the US, the National Highway Traffic Safety Administration (NHTSA) has been advocating for enhanced safety features in vehicles, which has led to a rise in the adoption of electric power steering systems. This shift is reflected in the market, where the demand for safety-compliant vehicles is expected to grow, thereby positively impacting the automotive electric-power-steering market.

### Integration of Smart Technologies

The automotive electric-power-steering market is increasingly influenced by the integration of smart technologies into vehicles. As the automotive industry embraces connectivity and smart features, electric power steering systems are evolving to incorporate advanced functionalities such as adaptive steering and personalized driving experiences. These innovations enhance driver comfort and vehicle handling, making them attractive to consumers. In the US, the demand for smart vehicles is on the rise, with a significant portion of consumers expressing interest in features that improve driving convenience. This trend suggests that the automotive electric-power-steering market will continue to expand as manufacturers innovate and integrate smart technologies into their steering systems.

### Rising Demand for Fuel Efficiency

The automotive electric power steering market is experiencing a notable surge in demand driven by the increasing consumer preference for fuel-efficient vehicles. As fuel prices remain volatile, consumers are gravitating towards technologies that enhance fuel economy. Electric power steering systems contribute to this by reducing the overall weight of vehicles and improving energy efficiency. According to recent data, vehicles equipped with electric power steering can achieve fuel savings of up to 10%. This trend is particularly pronounced in the US, where regulatory standards are becoming more stringent, pushing manufacturers to adopt electric steering systems to meet efficiency targets. Consequently, the automotive electric-power-steering market is likely to expand as automakers respond to consumer demands for greener alternatives.

### Advancements in Autonomous Driving Technologies

The automotive electric-power-steering market is significantly influenced by advancements in autonomous driving technologies. As the automotive industry shifts towards automation, electric power steering systems are becoming essential components for enabling precise vehicle control. These systems facilitate the integration of advanced driver-assistance systems (ADAS), which are crucial for the development of self-driving vehicles. The US market is witnessing substantial investments in research and development aimed at enhancing these technologies. It is estimated that the market for ADAS will grow at a CAGR of over 20% in the coming years, further propelling the demand for electric power steering systems. This trend indicates a robust future for the automotive electric-power-steering market as it aligns with the broader movement towards automation.

## Future Outlook

The [Automotive Electric Power Steering Market](https://www.marketresearchfuture.com/reports/automotive-electric-power-steering-market-5743) is projected to grow at 4.37% CAGR from 2025 to 2035, driven by technological advancements and increasing demand for fuel efficiency.

**New opportunities:**

- Development of advanced driver-assistance systems (ADAS) integration Expansion into electric vehicle (EV) steering solutions Investment in lightweight materials for enhanced performance

By 2035, the market is expected to achieve robust growth and innovation.

## Segment Insights

### By Type: Rack Electric Power Steering (Largest) vs. Column Electric Power Steering (Fastest-Growing)

In the US automotive electric-power-steering market, the market share distribution indicates a significant preference for Rack Electric Power Steering, making it the largest segment. Typically employed in modern vehicles for its efficiency, this segment dominates the landscape due to the growing demand for precise control and improved vehicle handling. Column Electric Power Steering, while not as large in market share, is gaining traction rapidly, driven by advancements in technology and increasing demand for lightweight steering solutions among manufacturers. Growth trends suggest a positive trajectory for both Rack and Column Electric Power Steering segments. The rising interest in electric vehicles (EVs) is propelling innovations in steering technologies, enhancing the performance features of vehicles. As manufacturers transition to electric systems, the emergence of Column Electric Power Steering, which offers more compact designs and energy efficiency, is contributing to its fastest-growing status. Consumer awareness and regulatory pressures for better fuel economy are further driving this shift towards electric power steering systems.

Rack Electric Power Steering (Dominant) vs. Column Electric Power Steering (Emerging)

Rack Electric Power Steering is recognized as the dominant force in the US automotive electric-power-steering market, renowned for its reliability and performance in a wide range of vehicle types. This system employs an electric motor mounted directly to the steering rack, providing precise and responsive handling, crucial for enhancing overall driving experience. As vehicle manufacturers increasingly focus on incorporating advanced steering technologies, the growth of Rack Electric Power Steering is underpinned by its proven advantages. In contrast, Column Electric Power Steering is labeled as an emerging segment, characterized by its compact design and integration of components that allow for reduced weight and better energy efficiency. This growing segment appeals particularly to manufacturers of smaller vehicles, as it supports the trend towards [lightweight cars](https://www.marketresearchfuture.com/reports/lightweight-cars-market-42165) and improved fuel economy.

### By Vehicle Type: Passenger Vehicles (Largest) vs. Commercial Vehicles (Fastest-Growing)

In the US automotive electric-power-steering market, the distribution of market share reveals that passenger vehicles hold a significant portion, reflecting consumer preference for fuel efficiency and advanced steering systems. Commercial vehicles, while having a smaller share compared to passenger vehicles, are gaining traction as more companies seek to enhance fleet performance through modernized steering technologies. Growth trends indicate that the commercial vehicles segment is the fastest-growing, primarily due to increasing demand for electric power steering systems that improve fuel efficiency and reduce operational costs. The push towards sustainable transportation solutions and stringent emission regulations in the US are also driving investments in electric power steering technologies across all vehicle types, leading to an overall positive outlook for the market.

Passenger Vehicles (Dominant) vs. Commercial Vehicles (Emerging)

Passenger vehicles dominate the US automotive electric-power-steering market due to their widespread adoption and consumer demand for innovative features aimed at enhancing safety and efficiency. The market for passenger vehicles is characterized by rigorous competition among manufacturers, leading to rapid advancements in technology, including improved responsiveness and energy efficiency. In contrast, commercial vehicles represent an emerging segment that is progressively embracing electric power steering as businesses prioritize operational efficiency and lower running costs. The transition to electric power steering in commercial fleets is driven by the need for better handling and reduced weight, which can result in significant long-term savings. As both segments evolve, the dynamic between passenger vehicles and commercial vehicles will shape the future landscape of the steering systems market.

### By End Use: OEMs (Largest) vs. Aftermarket (Fastest-Growing)

In the US automotive electric-power-steering market, OEMs dominate the market, capturing a significant share of the total consumption. The OEM segment is driven by continuous innovations and the increasing adoption of electric vehicles, providing a steady demand for electric power steering systems. Meanwhile, the aftermarket segment, while smaller, has been gaining traction as consumers seek to enhance their existing vehicles with more advanced steering solutions and improvements driven by increased vehicle longevity. The growth trends in this segment are characterized by a strong shift towards the aftermarket as vehicles aged in the US fleet require replacement parts and upgrades. Factors such as rising vehicle maintenance costs, a growing DIY culture, and increasing availability of high-quality aftermarket products are driving this emerging segment. As automotive technology evolves, both OEMs and aftermarket players are expected to play crucial roles in shaping the steering market landscape.

End Use: OEMs (Dominant) vs. Aftermarket (Emerging)

The OEM segment in the US automotive electric-power-steering market is characterized by strong relationships with automakers and a focus on integrating advanced steering technologies into new vehicle models. These systems are engineered for optimal performance, efficiency, and compatibility with the latest automotive technology trends. In contrast, the aftermarket sector is emerging as a vital player, focusing on enhancing the performance and functionality of existing vehicles. The aftermarket is marked by a diverse range of products aimed at older vehicles and specialty modifications, appealing to consumers looking for enhancements in driving feel and responsiveness. As regulations and consumer preferences shift, both segments exhibit unique strengths that cater to the evolving needs of the automotive landscape.

### By Technology: Brushless DC Motor (Largest) vs. Integrated Electric Power Steering (Fastest-Growing)

In the US automotive electric-power-steering market, Brushless DC Motors account for a substantial share, dominating with their high efficiency and reliability. Their prevalence is attributed to the growing demand for responsive and precise steering systems, which are crucial in modern vehicle design. Meanwhile, Integrated Electric Power Steering systems have emerged as a competitor, capturing attention due to their compact design and ability to incorporate advanced driving features, thereby gradually increasing their market share. As the automotive industry shifts towards electric and hybrid vehicles, growth trends indicate a rising preference for Brushless DC Motors, which offer superior performance and energy savings. The Integrated Electric Power Steering segment is experiencing rapid growth, largely driven by OEMs focusing on electric vehicles, which are incorporating these systems to reduce weight and enhance performance. Further technological advancements and increasing consumer demand for improved driving experience are expected to propel this segment forward in the coming years.

Technology: Brushless DC Motor (Dominant) vs. Integrated Electric Power Steering (Emerging)

Brushless DC Motors have established themselves as the dominant technology in the automotive electric-power-steering market due to their exceptional performance, longevity, and maintenance-free operation. Their ability to deliver precise control and response makes them an ideal choice for contemporary vehicles. Meanwhile, Integrated Electric Power Steering represents an emerging technology, increasingly favored by manufacturers for its lightweight design and capability to integrate with various driver-assistance systems. This emerging segment is gaining traction as it enables vehicle manufacturers to enhance efficiency and adapt to the rising demand for smart technology in vehicles. As both segments evolve, their interplay is likely to shape the future landscape of the automotive power steering industry.

## Competitive Benchmarking

The automotive electric-power-steering market is currently characterized by a dynamic competitive landscape, driven by technological advancements and increasing consumer demand for enhanced vehicle performance and efficiency. Key players such as Robert Bosch GmbH (Germany), JTEKT Corporation (Japan), and Nexteer Automotive (US) are strategically positioning themselves through innovation and partnerships. For instance, Robert Bosch GmbH (Germany) focuses on integrating advanced driver-assistance systems (ADAS) with electric power steering (EPS) to enhance vehicle safety and performance, while JTEKT Corporation (Japan) emphasizes the development of lightweight steering systems to improve fuel efficiency. These strategies collectively shape a competitive environment that is increasingly focused on technological integration and sustainability.In terms of business tactics, companies are localizing manufacturing and optimizing supply chains to enhance operational efficiency and reduce costs. The market structure appears moderately fragmented, with several key players exerting influence over various segments. This fragmentation allows for niche players to emerge, while larger corporations leverage their scale to dominate the market. The collective influence of these key players fosters a competitive atmosphere where innovation and responsiveness to market demands are paramount.
In October Nexteer Automotive (US) announced a strategic partnership with a leading electric vehicle manufacturer to develop next-generation steering systems tailored for electric vehicles. This collaboration is significant as it aligns with the growing trend towards electrification in the automotive sector, positioning Nexteer to capitalize on the increasing demand for specialized steering solutions in electric vehicles. The partnership is expected to enhance Nexteer's technological capabilities and market reach.
In September DENSO Corporation (Japan) unveiled a new electric power steering system that incorporates artificial intelligence (AI) to optimize steering response based on driving conditions. This innovation is crucial as it not only improves vehicle handling but also aligns with the industry's shift towards smart technologies. DENSO's focus on AI integration reflects a broader trend in the market, where companies are leveraging advanced technologies to differentiate their offerings and enhance user experience.
In August ZF Friedrichshafen AG (Germany) expanded its production capacity for electric power steering systems in North America, responding to the increasing demand from automakers for efficient and reliable steering solutions. This expansion is indicative of ZF's commitment to meeting market needs and enhancing its competitive position in the region. By increasing production capacity, ZF aims to solidify its market presence and cater to the growing electric vehicle segment.
As of November current trends in the automotive electric-power-steering market are heavily influenced by digitalization, sustainability, and the integration of AI technologies. Strategic alliances are becoming increasingly important, as companies seek to pool resources and expertise to drive innovation. The competitive differentiation is likely to evolve from traditional price-based competition to a focus on technological advancements, supply chain reliability, and sustainability initiatives. This shift suggests that companies that prioritize innovation and adaptability will be better positioned to thrive in the evolving market landscape.

## Recent News & Developments

The US Automotive Electric Power Steering Market has seen some significant developments recently, particularly in the realm of technological innovation and strategic alliances. Companies such as Valeo, ZF Friedrichshafen, and Nexteer Automotive have been focusing on enhancing their electric power steering systems to improve vehicle efficiency and performance. In terms of mergers and acquisitions, Thyssenkrupp announced a partnership with Showa Corporation in June 2023 to expand their portfolio in electric steering technologies, signaling a commitment to innovation in the sector. 

Meanwhile, Continental AG has been investing heavily in Research and Development for electric steering systems, driven by increasing demand for electric vehicles in the US market. Market valuation is on the rise, driven by regulatory shifts pushing for operational efficiencies and sustainability in the automotive sector. You can trace major happenings back to June 2022, when Aisin Seiki expanded its manufacturing capabilities in the US, aiming to meet heightened demand from automotive manufacturers transitioning to electric power steering systems.

This push for development and collaboration has resulted in elevated financial growth in the market, highlighting a robust outlook for the future.

## Report Scope

| MARKET SIZE 2024 | 4500.0(USD Million) |
| --- | --- |
| MARKET SIZE 2025 | 4696.65(USD Million) |
| MARKET SIZE 2035 | 7200.0(USD Million) |
| COMPOUND ANNUAL GROWTH RATE (CAGR) | 4.37% (2025 - 2035) |
| REPORT COVERAGE | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| BASE YEAR | 2024 |
| Market Forecast Period | 2025 - 2035 |
| Historical Data | 2019 - 2024 |
| Market Forecast Units | USD Million |
| Key Companies Profiled | Robert Bosch GmbH (DE), JTEKT Corporation (JP), Continental AG (DE), DENSO Corporation (JP), ZF Friedrichshafen AG (DE), Mando Corporation (KR), Thyssenkrupp AG (DE), Nexteer Automotive (US) |
| Segments Covered | Type, Vehicle Type, End Use, Technology |
| Key Market Opportunities | Integration of advanced driver-assistance systems enhances demand for automotive electric-power-steering market solutions. |
| Key Market Dynamics | Technological advancements drive innovation in automotive electric-power-steering systems, enhancing vehicle efficiency and performance. |
| Countries Covered | US |

## Frequently Asked Questions

**Q: What is the projected market valuation for the US automotive electric-power-steering market in 2035?**
A: The projected market valuation for the US automotive electric-power-steering market in 2035 is $7200.0 Million.

**Q: What was the market valuation for the US automotive electric-power-steering market in 2024?**
A: The market valuation for the US automotive electric-power-steering market in 2024 was $4500.0 Million.

**Q: What is the expected CAGR for the US automotive electric-power-steering market during the forecast period 2025 - 2035?**
A: The expected CAGR for the US automotive electric-power-steering market during the forecast period 2025 - 2035 is 4.37%.

**Q: Which companies are considered key players in the US automotive electric-power-steering market?**
A: Key players in the US automotive electric-power-steering market include Robert Bosch GmbH, JTEKT Corporation, Continental AG, DENSO Corporation, ZF Friedrichshafen AG, Mando Corporation, Thyssenkrupp AG, and Nexteer Automotive.

**Q: What are the different types of electric power steering systems in the market?**
A: The different types of electric power steering systems in the market include Rack Electric Power Steering, Pinion Electric Power Steering, and Column Electric Power Steering.

**Q: What is the market size for Rack Electric Power Steering in 2025?**
A: The market size for Rack Electric Power Steering is projected to be between $2700.0 Million and $4300.0 Million in 2025.

**Q: How does the market for electric power steering in passenger vehicles compare to commercial vehicles?**
A: In 2025, the market for electric power steering in passenger vehicles is expected to range from $2700.0 Million to $4300.0 Million, whereas for commercial vehicles, it is projected to be between $900.0 Million and $1300.0 Million.

**Q: What technologies are driving the US automotive electric-power-steering market?**
A: Technologies driving the US automotive electric-power-steering market include Brushless DC Motors, Stepper Motors, and Integrated Electric Power Steering.

**Q: What is the expected market size for the aftermarket segment in 2025?**
A: The expected market size for the aftermarket segment in 2025 is projected to be between $900.0 Million and $1400.0 Million.

**Q: What is the anticipated growth trend for heavy-duty vehicles in the electric power steering market?**
A: The anticipated market size for heavy-duty vehicles in the electric power steering market is expected to range from $300.0 Million to $700.0 Million in 2025.


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*This Markdown endpoint is provided for AI systems and LLM crawlers. For the full interactive report visit https://www.marketresearchfuture.com/reports/us-automotive-electric-power-steering-market-14522*