Tags Market Size was valued at USD 11.9 Billion in 2022. The Tags industry is projected to grow from USD 12.59 Billion in 2023 to USD 19.76 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 5.80% during the forecast period (2023 - 2032). Persistent patterns in consumer convenience and product design, expanding opportunities for product innovation, and the adoption of cutting-edge tag technologies are the key market drivers fueling the market growth.
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Market CAGR for Tags is being driven by RFID technology innovations. RFID technology has advanced significantly, becoming more efficient and affordable. RFID tags eliminate the need for direct line-of-sight scanning and enable automatic tracking and identification of commodities. This invention is widely adopted by many industries, completely changing logistics and inventory control. RFID increases operational efficiency, lowers errors, and simplifies supply chain procedures by enabling smooth, real-time tracking. Because of its non-line-of-sight capabilities, it is a top option for companies looking to collect data automatically and accurately, which enhances supply chain visibility and management overall.
Growing consumer consciousness of sustainability is changing the tag market and encouraging the development of reusable and environmentally friendly tag solutions. The need for tags with little ecological impact has increased as companies give environmental concerns more importance. This change is indicative of an industry-wide dedication to sustainable practices. To cut waste and improve the environmental consciousness of their supply chain, companies are increasingly making decisions in the tags market that are consistent with their environmental values. In addition to satisfying legal requirements, this focus on sustainability is in line with the larger trend of ethical and ecologically friendly business practices.
The expansion of online retail and e-commerce drives market expansion. For example, it was projected that over 2.3 billion people would make online purchases in 2022. By January 2023, there will be about 8 billion people on the planet. This indicates that at least 28% of people shop online to meet their needs. E-commerce and online retail growth have made efficient logistics and inventory management much more important. To improve order fulfillment, lower error rates, and track products from the warehouse to the final customer, tags are crucial in the e-commerce sector. Thus, driving the Tag's market revenue.
The Tags market segmentation, based on Tag Type includes RFID Tag, Hang/Swing Tag, and Loop Tag. The RFID Tag segment dominated the market, accounting for 56.1% (6.68 billion) of market revenue. RFID tags provide improved stackability, durability, and ease of use in logistical accounting. This makes RFID tags perfect for a variety of industries, including electronics, food, and clothing.
Figure 1: Tags Market, by Tag Type, 2022 & 2032 (USD Billion)
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The Tags market segmentation, based on Material Type includes Plastic, Paper, Fibers, and Others. The Plastic segment dominated the market, accounting for 42.8% (5.09 billion) of market revenue. This is linked to the it is simple to apply various hues, patterns, and coatings to plastic tags. They may also bear additional information printed on them, like barcodes, brand names, logos, and product descriptions. Printability on plastic tags makes labeling legible and clear, which improves product and brand identification.
The Tags market segmentation, based on End Use includes Food & Beverage, Clothing & Apparel, and Hospitality & Travel, Beauty & Personal Care, Consumer Electronics, Others. The Food and Beverages segment dominated the market, accounting for above one-third of market revenue. This is due to the critical need for traceability, expiry date tracking, and compliance with stringent regulations in the perishable goods supply chain.
By region, the study provides market insights into North America, Europe, Asia-Pacific, and Rest of the World. The North American Tags market area will dominate this market. Food & food services packaging solutions have growth opportunities due to urbanization, the majority of Americans moving from rural to urban areas, rising disposable income, and a changing focus on better food products in the US. The United States is ranked second in the world for meat consumption by the Organization for Economic Co-operation and Development (OECD). It is anticipated that this will support the region's tag demand.
Further, the major countries studied in the market report are The US, Canada, Germany, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 2: TAGS MARKET SHARE BY REGION 2022 (USD Billion)
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Europe Tags market accounts for the second-largest market share due to the growing significance of supply chain optimization, stringent regulations requiring product traceability, and growing consciousness of sustainability. These factors have prompted industries to implement sophisticated tagging solutions for more effective logistics and improved visibility. Further, the German Tags market held the largest market share, and the UK Tags market was the fastest-growing market in the European region
The Asia-Pacific Tags Market is expected to grow at the fastest CAGR from 2023 to 2032. This is because of the growing demand for supply chain visibility, the region's burgeoning e-commerce industry, and the growing adoption of sophisticated logistics technologies. The region's need for effective tagging solutions is being driven by strong economic growth and an increase in online retail activity. Moreover, China’s Tags market held the largest market share, and the Indian Tags market was the fastest-growing market in the Asia-Pacific region.
Leading market players are investing heavily in research and development to expand their product lines, which will help the Tags market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Tags industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the Tags industry to benefit clients and increase the market sector. In recent years, the Tags industry has offered some of the most significant advantages to Consumers. Major players in the Tags market, including Zebra Technologies Corp., Honeywell International, Sato Holdings Corp., Finotex USA Corp., CCL Industries Inc., Pacific Coats Bach Label Inc., NXP Semiconductors, Confidex Ltd., GAO RFID Inc., HID Corp., and others, are attempting to increase market demand by investing in product development to increase their product line to diverse consumer needs.
Leading the way in enterprise-level data capture and automatic identification solutions, Zebra Technologies Corp. offers cutting-edge hardware and software to companies across a range of sectors. Zebra, a company that specializes in barcode and RFID technology, provides a wide range of goods, such as mobile computers, printers, scanners, and software platforms. These solutions help companies increase workflow efficiency, boost productivity, and improve supply chain visibility. Zebra Technologies is well-known for its dedication to providing businesses with cutting-edge solutions that boost productivity, simplify processes, and spur digital transformation in industries like manufacturing, healthcare, retail, and transportation. In October 2021, Zebra Technologies Corp. provided solutions to optimize fulfillment workflows to its portfolio of fetch robotics.
Leading international supplier of secure identity solutions, HID Corp. focuses on a wide range of goods and services associated with secure access, identity, and logistics. HID places a high priority on innovation and provides cutting-edge technology solutions, such as smart cards, biometric identification systems, and RFID technology, to improve security and expedite procedures for organizations, governments, and enterprises worldwide. Secure card issuance, authentication, and access control solutions are all part of the company's extensive portfolio, which helps different industries create reliable and effective identity management systems. HID is renowned for its dedication to offering state-of-the-art, dependable, and expandable solutions that cater to the changing demands of the identity and security sector. In May 2022, HID Global, a world leader in trusted identity solutions, just revealed that it had acquired Vizinex RFID. Through the acquisition, HID Global's prominence and reach have increased in key vertical markets like manufacturing, data centers, oil and gas, healthcare/medical, and so forth. It expands the market-leading RFID tag portfolio of the company by adding essential technology.
Honeywell International
Sato Holdings Corp.
Finotex USA Corp.
CCL Industries Inc.
Pacific Coats Bach Label Inc.
NXP Semiconductors
GAO RFID Inc.
HID Corp.
Dortex Werbung
Vertrieb GmbH
May 2022: Kerala, India is currently implanting radio-frequency identification (RFID) microchips into its cattle to improve the traceability of the animals and create a large database on them. The initiative, which is being launched as a pilot in the State, was officially launched with the distribution of the microchip and reader by J. Chinchurani, the minister for animal husbandry. This program, called E-Samridha, is being implemented by the Department of Animal Husbandry in partnership with the Kerala University of Digital Sciences, Innovation, and Technology.
April 2022: The manufacturer of RFID and wireless Internet of Things tags and labels, SIVA IoT, unveiled several new items. The multinational company added battery-assisted, sensor-based, tamper-proof, and dual-frequency tags to its range of products.
Plastic
Paper
Fibers
Others
RFID Tag
Hang/Swing Tag
Loop Tag
Food & Beverage
Clothing & Apparels
Hospitality & Travel
Beauty & Personal Care
Consumer Electronics
Others
| Report Attribute/Metric | Details |
| Market Size 2022 | USD 11.9 Billion |
| Market Size 2023 | USD 12.59 Billion |
| Market Size 2032 | USD 19.765 Billion |
| Compound Annual Growth Rate (CAGR) | 5.80% (2023-2032) |
| Base Year | 2022 |
| Market Forecast Period | 2023-2032 |
| Historical Data | 2018- 2022 |
| Market Forecast Units | Value (USD Billion) |
| Report Coverage | Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
| Segments Covered | Material Type, Tag Type, End Use, and Region |
| Geographies Covered | North America, Europe, Asia Pacific, and the Rest of the World |
| Countries Covered | The US, Canada, German, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil |
| Key Companies Profiled | Zebra Technologies Corp., Honeywell International, Sato Holdings Corp., Finotex USA Corp., CCL Industries Inc., Pacific Coats Bach Label Inc., NXP Semiconductors, and Others |
| Key Market Opportunities | Persistent patterns in consumer convenience and product design, expanding opportunities for product innovation, and the adoption of cutting-edge tag technologies |
| Key Market Dynamics | Growth of e-commerce and online shopping boosts the market growth |
Tags Market Highlights:
Frequently Asked Questions (FAQ) :
The Tags market size was valued at USD 11.9 Billion in 2022.
The market is projected to grow at a CAGR of 5.80% during the forecast period, 2023-2032.
North America had the largest share in the market
The key players in the market are Zebra Technologies Corp., Honeywell International, Sato Holdings Corp., Finotex USA Corp., CCL Industries Inc., Pacific Coats Bach Label Inc., NXP Semiconductors, and Others.
The Fibers Plastic category dominated the market in 2022.
The Food and Beverages had the largest share in the market.
Assistant Manager - Research High acumen in analyzing complex macro & micro markets with more than 6 years of work experience in the field of market research. by implementing her analytical skills in forecasting and estimation into market research reports, she has expertise in packaging, construction, and equipment domains. she handles a team size of 20-25 resources and ensures smooth running of the projects, associated marketing activities, and client servicing.
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