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North America Botanical Extracts Market Research Report: By Form (Powder, Liquid), By Source (Herbs & Spices, Fruits), By Application (Food, Beverages, Personal Care, Pharmaceuticals & Nutraceuticals), andBy Regional (US, Canada)- Forecast to 2035


ID: MRFR/F-B & N/46032-HCR | Pages | Author: Snehal Singh| June 2025

North America Botanical Extracts Market Overview


North America Botanical Extracts Market Size was estimated at 1.81 (USD Billion) in 2023.The North America Botanical Extracts Industry is expected to grow from 2(USD Billion) in 2024 to 4.9 (USD Billion) by 2035. The North America Botanical Extracts Market CAGR (growth rate) is expected to be around 8.487% during the forecast period (2025 - 2035).


North America Botanical Extracts Market size


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Key North America Botanical Extracts Market Trends Highlighted


Consumer desires for natural and organic products are driving notable trends in the North American botanical extracts market. Herbal supplements and functional meals that use botanical extracts are becoming more and more popular as consumers' health concerns grow.


Growing public knowledge of the negative consequences of synthetic substances is driving this change as customers look for safer and healthier substitutes. In North America, regulatory backing is also essential because organizations encourage the use of plant-based components in food and drink, which spurs market innovation and expansion.


There are several opportunities in the North American botanical extracts market, particularly given the region's growing demand for herbal products from the personal care, wellness, and cosmetics industries. Businesses are investigating the cultivation and extraction of native plants as a result of the shift towards sustainable and environmentally friendly techniques.


In addition to being in line with customer values, this also creates opportunities for local sourcing, which can improve community involvement and lessen the effects of transportation. Additionally, businesses have the chance to expand their product lines to accommodate the growing number of vegans and vegetarians as a result of the increased emphasis on plant-based diets.


The use of sophisticated extraction technology is one recent development that appeals to both producers and consumers by enabling botanical extracts with higher concentrations and purity. Additionally, the rise in e-commerce has changed the way botanical extracts are sold and promoted, giving businesses a larger customer base.


Social media and online platforms have made it possible for brands to interact directly with customers, creating a sense of community and brand loyalty around natural products. The North American botanical extracts market is constantly changing, revealing a dynamic environment that places a high value on customer involvement, sustainability, and health.


North America Botanical Extracts Market Drivers


Rising Demand for Natural Ingredients


The North America Botanical Extracts Market is gaining momentum due to the increasing consumer preference for natural and organic products. This shift is evidenced by a survey conducted by the American Botanical Council, which indicates that 70% of consumers now prioritize natural ingredients in their personal care and food products.


Additionally, the recent trend of 'clean labeling' signals that consumers are more conscious about the ingredients in the products they use, driving manufacturers to seek botanical extracts. Major companies like Herbalife and P&G are at the forefront, reformulating their products to leverage natural extracts, contributing significantly to market growth.


The demand for eco-friendly and organic solutions is projected to surge as sustainability practices gain traction, with potentially a 15% increase in the use of botanical extracts among leading brands by 2025 according to various industry analyses.


Growing Prevalence of Health and Wellness Trends


In North America, there is a notable ongoing shift towards health and wellness, further bolstered by the increasing prevalence of lifestyle-related diseases. Reports indicate that chronic diseases, such as diabetes and obesity, are on the rise, with the Centers for Disease Control and Prevention stating that 42% of adults in the US have obesity.


As a result, consumers are opting for functional foods that incorporate herbal and botanical extracts known for their therapeutic properties.


Industry leaders like Nestlé and PepsiCo are diversifying their portfolios to include beverages and snacks infused with botanical extracts that cater to healthier lifestyles. This convergence of health awareness and product innovation in the North America Botanical Extracts Market is projected to escalate as consumers look for natural solutions to enhance their well-being.


Increased Usage in the Pharmaceuticals Sector


The North America Botanical Extracts Market is witnessing growth in the pharmaceuticals sector as botanical extracts are increasingly recognized for their therapeutic benefits. The National Center for Complementary and Integrative Health reports that botanical extracts are used in up to 30% of prescription drugs, attesting to their significance.


Companies such as Johnson & Johnson and Amgen are investing heavily in Research and Development (R&D) for new botanical-based treatments. Reports estimate that the pharmaceutical utilization of botanical extracts will grow by 18% over the next five years, demonstrating a robust linkage between herbal preparations and medicinal usage in addressing various health ailments.


Regulatory Support for Botanical Extracts


Regulatory frameworks in North America have increasingly supported the use of botanical extracts in both food and health applications, enhancing their market accessibility. The Food and Drug Administration (FDA) has made it easier for herbal ingredients to enter the market by establishing clear guidelines that prioritize consumer safety.


This regulatory clarity encourages manufacturers to innovate and incorporate botanical extracts into their products without fear of stringent restrictions.


Consequently, the North America Botanical Extracts Market is expected to flourish as businesses adapt to these favorable policies. As more organizations begin to recognize the benefits of compliant herbal remedies, the segment could see a projected 25% increase in product launches over the next decade.


North America Botanical Extracts Market Segment Insights


Botanical Extracts Market Form Insights


The North America Botanical Extracts Market exhibits robust growth fueled by the increasing demand for natural ingredients across various industries, particularly in food and beverages, cosmetics, and pharmaceuticals. The Form segment, which comprises primarily of Powder and Liquid forms, plays a crucial role in this sector.


The Powder form is often favored for its long shelf life, stability, and ease of incorporation into a variety of products, making it a significant choice for manufacturers aiming to enhance the nutritional profiles of food items and dietary supplements.


This segment not only caters to the functional requirements of products but also aligns with consumer trends favoring convenience and health benefits. On the other hand, the Liquid form is gaining traction due to its versatility and immediate solubility, which is particularly appealing for applications in beverages and liquid supplements.


The demand for Liquid botanical extracts is primarily driven by consumers’ preference for ready-to-use solutions that offer efficacy without the need for additional processing. Furthermore, both Powder and Liquid categories are being influenced by trends promoting sustainability and clean labels, leading to innovations in extraction methods and product formulations that emphasize purity and traceability.


The enhancement of extraction technologies and a growing inclination toward organic and non-GMO products contribute positively to the market dynamics of these Forms.


Overall, the segmentation within the North America Botanical Extracts Market emphasizes the importance of customer preferences, product versatility, and industry evolution that shapes the offering of botanical extracts in both Powder and Liquid Forms, providing significant opportunities particularly for health-centric brands and eco-conscious consumers in the region.


North America Botanical Extracts Market Segment


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Botanical Extracts Market Source Insights


The North America Botanical Extracts Market, particularly focusing on the Source segment, demonstrates substantial potential driven by various factors. The market is characterized by a diverse range of sources, with Herbs and Spices, as well as Fruits, playing pivotal roles in the industry.


Herbs and Spices contribute significantly, as their natural flavors and health benefits have propelled their demand across food, beverage, and personal care sectors. Fruits, on the other hand, have gained traction due to their versatility and rising consumer preference for natural ingredients in dietary supplements and functional foods.


The growth in health consciousness among consumers fuels the demand for Botanical Extracts, with an increasing emphasis on clean-label products. Moreover, the trend towards organic and sustainable sourcing enhances the appeal of these extracts, catering to environmentally aware consumers.


The market is also influenced by ongoing innovations in extraction technologies, allowing for more efficient and high-quality product outputs. Overall, the Source segment of the North America Botanical Extracts Market remains essential as it aligns with consumer trends favoring natural and health-oriented products.


Botanical Extracts Market Application Insights


The North America Botanical Extracts Market, particularly in the Application segment, is showcasing significant diversification across various industries, including Food, Beverages, Personal Care, Pharmaceuticals, and Nutraceuticals.


The Food and Beverages sector is significant due to the growing demand for natural flavoring and coloring agents, which resonates with consumer trends favoring organic and plant-based products. Personal Care applications leverage botanical extracts for their skin-friendly properties, aligning with the rising preference for clean-label beauty products.


In Pharmaceuticals, botanical extracts are gaining traction for their therapeutic benefits, driving innovation in drug formulation and personalized medicine. Nutraceuticals are also notable, as they cater to health-conscious consumers seeking dietary supplements enriched with herbal components.


The steady growth in these applications reflects the increasing health awareness among consumers in North America, spurred by a shift towards natural ingredients and holistic wellness approaches, positioning the North America Botanical Extracts Market favorably for sustained market growth.


Botanical Extracts Market Regional Insights


The North America Botanical Extracts Market is witnessing considerable growth, primarily driven by increasing consumer demand for natural ingredients in various sectors, including food, cosmetics, and pharmaceuticals.


Within this region, the United States and Canada are noteworthy contributors to market expansion, with the US holding a majority share due to its robust research and innovation capabilities in product development. The growing trend towards health and wellness, combined with a shift toward cleaner-label products, is further propelling the demand for botanical extracts.


In Canada, the demand for organic and sustainably sourced botanicals is gaining traction, aligning with consumer preferences for environmentally friendly products. This regional dynamic fosters opportunities for manufacturers to develop products that cater specifically to local tastes and preferences.


The active participation of government bodies in promoting herbal products also aids in driving the North America Botanical Extracts Market forward, reflecting a collective emphasis on sustainability, quality, and safety in the botanical extracts industry. This focus on quality and sourcing is essential, as it resonates with consumer expectations for transparency and excellence in natural products.


North America Botanical Extracts Market Region


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


North America Botanical Extracts Market Key Players and Competitive Insights


The North America Botanical Extracts Market has witnessed significant growth in recent years, driven by an increasing consumer preference for natural and organic products across various industries including food and beverages, cosmetics, and health supplements.


Competitive insights reveal a landscape characterized by both established companies and new entrants, each striving to capitalize on the surging demand for botanical extracts. The competition is primarily defined by innovation in product offerings, investment in research and development, and a firm commitment to sustainability and ethical sourcing practices.


Market players continuously enhance their product portfolios with unique formulations tailored to meet evolving consumer preferences, which is vital for maintaining a competitive edge in this dynamic market. Regulatory compliance and quality assurance also play significant roles in shaping competitive strategies as companies navigate complex frameworks for natural products in North America.


Sabinsa Corporation has carved out a strong position in the North America Botanical Extracts Market, attributed to its unwavering commitment to quality, innovation, and research. The company is known for its extensive range of botanical extracts that cater to the nutraceutical, food, and cosmetic industries.


Its strengths lie in its rigorous quality control processes and deep-rooted expertise in herbal sciences, enabling it to deliver high-quality, clinically validated products. Sabinsa’s ability to maintain strong relationships with its supply chain, alongside a focus on sustainability, has reinforced its market presence in North America.


The company's investments in scientific research not only enhance its product efficacy but also bolster its reputation as a trusted name in the botanical extracts domain.


Ambo’s has established itself as a prominent player in the North America Botanical Extracts Market, recognized for its diverse range of high-quality botanical extracts used in various applications, including dietary supplements, natural food additives, and cosmetic formulations.


The company's strength stems from its focus on sustainability and ethical sourcing practices, ensuring that its products meet the growing consumer demand for clean-label solutions. Ambo's has developed unique formulations that leverage traditional herbal knowledge combined with modern scientific methods, enhancing its appeal to health-conscious consumers.


To strengthen its market position, Ambo’s has pursued strategic mergers and acquisitions within the region, allowing it to expand its product line and enhance its distribution capabilities. This proactive approach ensures that the company remains competitive in a market that is increasingly oriented toward innovation and responsiveness to consumer trends.


Key Companies in the North America Botanical Extracts Market Include



  • Sabinsa Corporation

  • Ambo’s

  • Ginkgo BioWorks

  • Shaanxi Luyuan Pharmaceutical

  • Naturex

  • Frutarom Industries

  • Kalsec

  • Penta International

  • Natures Way

  • Givaudan

  • Mountain Rose Herbs

  • BioBotanica

  • Herb Research

  • Standardized Extracts

  • Alchem Life


North America Botanical Extracts Market Developments


The North America Botanical Extracts Market has seen significant developments in recent months. Companies such as Sabinsa Corporation and Ginkgo BioWorks are focusing on sustainable extraction processes to support the growing demand for natural ingredients in various industries, including cosmetics and food.


In June 2023, Shaanxi Luyuan Pharmaceutical expanded its product offerings, emphasizing the use of botanical extracts, which reflects the industry's shift toward natural solutions. Additionally, Naturex announced a strategic partnership in May 2023 with Givaudan to enhance their product portfolio, indicating a trend of collaboration among key players.


The market has also witnessed increasing investment, with Frutarom Industries boosting its Research and Development efforts by investing in innovative extraction technologies. These advancements are expected to enhance product quality and expand market reach.


Moreover, Kalsec reported a 15% growth in market valuation since 2022, driven by the rising health awareness among consumers and the demand for plant-based products. Over the last two years, there has been a notable increase in mergers and acquisitions, particularly with Penta International acquiring a major stake in Natures Way in early 2023, further consolidating market power in the sector.


North America Botanical Extracts Market Segmentation Insights


Botanical Extracts Market Form Outlook



  • Powder

  • Liquid


Botanical Extracts Market Source Outlook



  • Herbs & Spices

  • Fruits


Botanical Extracts Market Application Outlook



  • Food

  • Beverages

  • Personal Care

  • Pharmaceuticals & Nutraceuticals


Botanical Extracts Market Regional Outlook



  • US

  • Canada

Report Scope
Report Attribute/Metric Source: Details
MARKET SIZE 2018 1.81(USD Billion)
MARKET SIZE 2024 2.0(USD Billion)
MARKET SIZE 2035 4.9(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR) 8.487% (2025 - 2035)
REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR 2024
MARKET FORECAST PERIOD 2025 - 2035
HISTORICAL DATA 2019 - 2024
MARKET FORECAST UNITS USD Billion
KEY COMPANIES PROFILED Sabinsa Corporation, Ambo’s, Ginkgo BioWorks, Shaanxi Luyuan Pharmaceutical, Naturex, Frutarom Industries, Kalsec, Penta International, Natures Way, Givaudan, Mountain Rose Herbs, BioBotanica, Herb Research, Standardized Extracts, Alchem Life
SEGMENTS COVERED Form, Source, Application, Regional
KEY MARKET OPPORTUNITIES Natural product demand, Expanding dietary supplements market, Growing beauty and personal care sector, Increasing consumer awareness, Sustainable sourcing and production
KEY MARKET DYNAMICS Growing demand for natural ingredients, Increasing health consciousness among consumers, Rising popularity of plant-based products, Expansion of the food and beverage industry, Regulatory support for herbal supplements
COUNTRIES COVERED US, Canada


Frequently Asked Questions (FAQ) :

The North America Botanical Extracts Market is expected to be valued at 2.0 billion USD in 2024.

By 2035, the North America Botanical Extracts Market is projected to reach 4.9 billion USD.

The market is expected to grow at a CAGR of 8.487% from 2025 to 2035.

The market size for powder forms of botanical extracts is projected to be 2.1 billion USD by 2035.

In 2024, the liquid forms of botanical extracts will be valued at 1.2 billion USD, and by 2035 it is expected to reach 2.8 billion USD.

The US is expected to dominate the market, projected to be valued at 2.9 billion USD by 2035.

The Canadian market for botanical extracts is expected to reach 1.9 billion USD by 2035.

Key players include Sabinsa Corporation, Ginkgo BioWorks, Naturex, and Givaudan among others.

Growth drivers include increasing consumer demand for natural products and rising interest in health and wellness.

Challenges include regulatory hurdles and competition from synthetic alternatives in the market.

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