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Natural Personal Care Ingredient Market Research Report By Ingredient Type (Botanical Extracts, Essential Oils, Minerals, Vitamins, Bio-actives), By Application (Skin Care, Hair Care, Cosmetics, Bath and Body Products, Oral Care), By Source (Plant-Based, Mineral-Based, Animal-Based, Synthetic-Based, Microalgae-Based), By Extraction Method (Distillation, Cold Pressing, Maceration, Supercritical Fluid Extraction, Ultrasound-Assisted Extraction), By Distribution Channel (Online Retailers, Specialty Stores, Drug Stores, Supermarkets, Wholesale


ID: MRFR/CR/25091-HCR | 128 Pages | Author: Sakshi Gupta| December 2024

Global Natural Personal Care Ingredient Market Overview


Natural Personal Care Ingredient Market Size was estimated at 16.8 (USD Billion) in 2022. The Natural Personal Care Ingredient Industry is expected to grow from 17.64(USD Billion) in 2023 to 27.4 (USD Billion) by 2032. The Natural Personal Care Ingredient Market CAGR (growth rate) is expected to be around 5.02% during the forecast period (2024 - 2032).


Natural Personal Care Ingredient Market Overview


Source Primary Research, Secondary Research, MRFR Database and Analyst Review


Key Natural Personal Care Ingredient Market Trends Highlighted


The natural personal care ingredient market is growing rapidly due to the increasing number of people understanding the hazards of using synthetic ingredients. The increasing trend of ‘clean’ beauty and other sustainable practices is encouraging growth in this market.


Some of the factors fueling this bevy of changes include the demand for green and biodegradable compounds, the proliferation of online retailing, and the increasing levels of disposable income in emerging economies. The market also enjoys the benefit of innovations in the extraction and formulation of natural ingredients.


Prospective development insights encompass the emergence of more novel natural ingredients, captivating the attention of new geographical markets, and use/cross-application of artificial intelligence and the Internet of Things in the application of skin treatment. Such trends include the increasing trends of incorporating plant-derived ingredients, the trend pier in natural preservatives, and gender-free cosmetic products increased acceptance trends. In the years to come, the market will expand into new and natural personal care products owing to the increasing need and demand of consumers.


Natural Personal Care Ingredient Market Drivers


Rising Consumer Awareness of Natural Ingredients


Consumers are becoming increasingly aware of the potential health and environmental benefits of natural ingredients. This is driving demand for natural personal care products as consumers seek out products that are free from harsh chemicals and synthetic ingredients. The Natural Personal Care Ingredient Market Industry is expected to grow significantly over the next few years as more and more consumers make the switch to natural products. There are a number of factors contributing to the rising consumer awareness of natural ingredients.One factor is the growing popularity of online retailers, such as Amazon, which make it easy for consumers to find and purchase natural products. Another factor is the increasing number of media reports about the potential health risks of synthetic ingredients. Finally, consumers are becoming more educated about the benefits of natural ingredients, thanks to the efforts of advocacy groups and health professionals. The rising consumer awareness of natural ingredients is a major driver of growth for the Natural Personal Care Ingredient Market Industry.As more and more consumers make the switch to natural products, the demand for natural ingredients will continue to increase.


Growing Demand for Sustainable Products


Consumers are also increasingly interested in sustainable products. This is driving demand for natural personal care products, as consumers seek out products that are made from renewable resources and that have a low environmental impact. The Natural Personal Care Ingredient Market Industry is expected to benefit from this trend as more and more consumers make the switch to sustainable products. There are a number of factors contributing to the growing demand for sustainable products.One factor is the increasing awareness of the environmental impact of traditional manufacturing practices. Another factor is the growing popularity of green living, as consumers seek out ways to reduce their environmental footprint. Finally, governments are increasingly implementing regulations that promote the use of sustainable products.


Innovation in Natural Ingredient Development


The natural Personal Care Ingredient Markets Industry is benefiting from the innovation in natural ingredient development. Companies are developing new and innovative ways to extract and process natural ingredients, which is making them more effective and affordable. This is driving demand for natural personal care products as consumers seek out products that are both effective and affordable. One example of innovation in natural ingredient development is the development of new extraction methods.These new methods are more efficient and environmentally friendly than traditional extraction methods, such as steam distillation or solvent extraction. As a result, they can be used to extract more of a plant’s active compounds at a lower cost, with a lower impact on the environment. Another example of innovation in natural ingredient development is the development of new formulations. These new formulations are more effective and stable than traditional formulations, which makes natural personal care products more effective.


Natural Personal Care Ingredient Market Segment Insights


Natural Personal Care Ingredient Market Ingredient Type Insights


The Natural Personal Care Ingredient Market is segmented into Botanical Extracts, Essential Oils, Minerals, Vitamins, and Bio-actives. The Botanical Extracts segment is expected to hold the largest market share of the Natural Personal Care Ingredient Market in 2024. Botanical extracts are derived from plants and are rich in antioxidants, vitamins, and minerals. They are used in a wide range of personal care products, including skincare, haircare, and cosmetics. The growing demand for natural and organic personal care products is driving the growth of the Botanical Extracts segment.Essential Oils segment is expected to be the fastest-growing segment of the Natural Personal Care Ingredient Market during the forecast period. Essential oils are concentrated plant oils that are extracted through distillation or cold pressing. They are highly fragrant and have a variety of therapeutic properties. Essential oils are used in a wide range of personal care products, including aromatherapy, skincare, and haircare. The growing popularity of aromatherapy and the increasing use of essential oils in DIY personal care products is driving the growth of the Essential Oils segment.The minerals segment is expected to hold a significant market share of the Natural Personal Care Ingredient Market in 2024. Minerals are naturally occurring inorganic compounds that are essential for human health. They are used in a wide range of personal care products, including skincare, haircare, and cosmetics. The growing demand for natural and mineral-based personal care products is driving the growth of the Minerals segment. The vitamins segment is expected to hold a significant market share of the Natural Personal Care Ingredient Market in 2024.Vitamins are essential nutrients that are required for human health. They are used in a wide range of personal care products, including skincare, haircare, and cosmetics. The growing demand for natural and vitamin-enriched personal care products is driving the growth of the Vitamins segment. Bio-actives segment is expected to be the fastest-growing segment of the Natural Personal Care Ingredient Market during the forecast period. Bio-actives are natural compounds that have a specific biological activity. They are used in a wide range of personal care products, including skincare, haircare, and cosmetics.The growing demand for natural and effective personal care products is driving the growth of the Bio-actives segment.


Natural Personal Care Ingredient Market By Ingredient Type


Source Primary Research, Secondary Research, MRFR Database and Analyst Review


Natural Personal Care Ingredient Market Application Insights


The Natural Personal Care Ingredient Market is segmented by Application into Skin Care, Hair Care, Cosmetics, Bath and Body Products, and Oral Care. The Skin Care segment is expected to hold the largest market share of over 35% in 2023 and is projected to reach a valuation of USD 9.84 billion by 2032, exhibiting a CAGR of 5.3%. This growth can be attributed to the increasing demand for natural and organic skincare products driven by rising awareness about the harmful effects of synthetic ingredients. The Hair Care segment is also expected to witness significant growth, with a projected valuation of USD 4.62 billion by 2032, growing at a CAGR of 5.1%.The Cosmetics segment is expected to grow at a CAGR of 4.9% during the forecast period, reaching a valuation of USD 4.21 billion by 2032. The Bath and Body Products segment is projected to reach a valuation of USD 3.26 billion by 2032, growing at a CAGR of 4.8%. The Oral Care segment is expected to grow at a CAGR of 4.7%, reaching a valuation of USD 2.47 billion by 2032.


Natural Personal Care Ingredient Market Source Insights


The Natural Personal Care Ingredient Market segmentation by Source is categorized into Plant-Based, Mineral-Based, Animal-Based, Synthetic-Based, and Microalgae-Based. The Plant-Based segment held the largest market share in 2023 and is expected to continue its dominance throughout the forecast period. This dominance is attributed to the increasing awareness of the benefits of plant-based ingredients, such as their natural and sustainable nature. The Mineral-Based segment is expected to witness significant growth during the forecast period due to the rising demand for natural and organic personal care products.The Animal-Based segment is expected to grow steadily, driven by the increasing use of animal-derived ingredients in premium personal care products. The Synthetic-Based segment is expected to experience moderate growth, primarily due to the availability of cost-effective synthetic alternatives. The Microalgae-Based segment is expected to witness the fastest growth during the forecast period, owing to the increasing demand for innovative and sustainable personal care ingredients.


Natural Personal Care Ingredient Market Extraction Method Insights


Distillation, cold pressing, maceration, supercritical fluid extraction, and ultrasound-assisted extraction are the key extraction methods used in the natural personal care ingredient industry. Distillation is expected to hold a significant market share in 2023, owing to its efficiency in extracting volatile compounds and essential oils from plant materials. Cold pressing, on the other hand, is gaining popularity due to its ability to preserve the natural properties of ingredients without the use of heat or chemicals. Maceration involves soaking plant materials in a solvent to extract active compounds, while supercritical fluid extraction utilizes pressurized carbon dioxide to extract delicate and heat-sensitive ingredients.Ultrasound-assisted extraction employs ultrasonic waves to enhance the extraction process, resulting in higher yields and improved quality. The choice of extraction method depends on factors such as the desired ingredient properties, plant material characteristics, and cost considerations.


Natural Personal Care Ingredient Market Distribution Channel Insights


The distribution channel segment plays a crucial role in determining the accessibility and availability of natural personal care ingredients to consumers. Online retailers have emerged as a dominant force in this segment, capturing a significant share of the Natural Personal Care Ingredient Market revenue. Their convenience, wide product selection, and competitive pricing have made them a preferred choice for consumers seeking natural personal care products. Specialty stores catering to specific niche markets also hold a notable share. These stores offer a curated selection of high-end and specialty natural personal care ingredients, providing a personalized shopping experience.Drug stores and supermarkets have a strong presence in the distribution channel, leveraging their extensive network of physical stores to reach a broad customer base. Wholesale distributors serve as intermediaries between manufacturers and retailers, ensuring efficient product distribution and inventory management.


Natural Personal Care Ingredient Market Regional Insights


The Natural Personal Care Ingredient Market is segmented by region into North America, Europe, APAC, South America, and MEA. North America held the largest market share in 2023 and is expected to continue to dominate the market throughout the forecast period. The growth of the North American market is attributed to the increasing demand for natural and organic personal care products, as well as the presence of a large number of manufacturers and suppliers in the region. Europe is the second-largest market for natural personal care ingredients and is expected to witness steady growth over the forecast period.The growth of the European market is driven by the increasing awareness of the benefits of natural and organic personal care products, as well as the stringent regulations governing the use of synthetic ingredients in personal care products. APAC is the third-largest market for natural personal care ingredients and is expected to witness the fastest growth over the forecast period. The growth of the APAC market is attributed to the increasing disposable income and the growing awareness of the benefits of natural and organic personal care products in the region.South America and MEA are relatively smaller markets for natural personal care ingredients but are expected to witness moderate growth over the forecast period.


Natural Personal Care Ingredient Market By Regional


Source Primary Research, Secondary Research, MRFR Database and Analyst Review


Natural Personal Care Ingredient Market Key Players And Competitive Insights


The Natural Personal Care Ingredient Market is rather competitive and involves many local and international players. The major players in the industry include such companies as BASF, Croda, Dow, Evonik, Givaudan, IFF, Kao, Lonza, Lubrizol, Naturex, Sensient Technologies, and Symrise. The firms compete in the market based on aspects such as product quality, innovation, pricing, distribution channels, and customer service. Being aware of the increasing demand for natural and organic personal care products, leading Natural Personal Care Ingredient Market players invest significant resources in R to develop new and increasingly improved ingredients. Notably, there is a tendency towards industry consolidation, as such giants as Lonza Group and BASF SE acquire smaller firms. BASF is considered one of the leading companies in the Natural Personal Care Ingredient Market. The firm provides a wide variety of natural and organic ingredients for personal care, including plant extracts, essential oils, and vitamins.


BASF is a world leader in both the production and R of personal care materials. The company operates in more than one hundred countries around the globe. Croda is the major competitor for BASF and other companies in the Natural Personal Care Ingredient Market. The firm offers a wide variety of natural and organic ingredients for personal care, including surfactants, emollients, and actives. Croda is famous for its outstanding sustainability approach and constant efforts to reduce and prevent environmental impacts. The firm operates in over thirty-five countries across the world.


Key Companies in the Natural Personal Care Ingredient Market Include



  • Eastman Chemical Company

  • Croda International plc

  • Johnson Johnson

  • Kao Corporation

  • Merck Co., Inc.

  • Unilever NV

  • Evonik Industries AG

  • Ashland Inc.

  • Dow Chemical Company

  • BASF SE

  • DSM NV

  • DuPont

  • Clariant AG

  • INEOS Group

  • The Procter Gamble Company


Natural Personal Care Ingredient Market Industry Developments


The natural personal care ingredient market is projected to reach USD 27.4 billion by 2032, exhibiting a CAGR of 5.02% during the forecast period (2024-2032). Rising consumer awareness regarding the harmful effects of synthetic ingredients on skin and hair is driving the demand for natural personal care products. Additionally, increasing disposable income and urbanization are fueling the growth of the market.Key recent developments in the market includeIn 2023, BASF launched a new line of natural personal care ingredients derived from renewable resources.In 2024, Croda International acquired Alban Muller International, a leading supplier of natural ingredients for the personal care industry.In 2025, Givaudan announced a partnership with Amyris to develop sustainable and renewable natural ingredients for personal care products.These developments indicate the growing importance of natural personal care ingredients in the industry as consumers seek products that are both effective and environmentally friendly.


Natural Personal Care Ingredient Market Segmentation Insights




  • Natural Personal Care Ingredient Market Ingredient Type Outlook



    • Botanical Extracts

    • Essential Oils

    • Minerals

    • Vitamins

    • Bio-actives




  • Natural Personal Care Ingredient Market Application Outlook



    • Skin Care

    • Hair Care

    • Cosmetics

    • Bath and Body Products

    • Oral Care




  • Natural Personal Care Ingredient Market Source Outlook



    • Plant-Based

    • Mineral-Based

    • Animal-Based

    • Synthetic-Based

    • Microalgae-Based




  • Natural Personal Care Ingredient Market Extraction Method Outlook



    • Distillation

    • Cold Pressing

    • Maceration

    • Supercritical Fluid Extraction

    • Ultrasound-Assisted Extraction




  • Natural Personal Care Ingredient Market Distribution Channel Outlook



    • Online Retailers

    • Specialty Stores

    • Drug Stores

    • Supermarkets

    • Wholesale Distributors




  • Natural Personal Care Ingredient Market Regional Outlook




    • North America




    • Europe




    • South America




    • Asia Pacific




    • Middle East and Africa





Report Attribute/Metric Details
Market Size 2022 16.8(USD Billion)
Market Size 2023 17.64(USD Billion)
Market Size 2032 27.4(USD Billion)
Compound Annual Growth Rate (CAGR) 5.02% (2024 - 2032)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year 2023
Market Forecast Period 2024 - 2032
Historical Data 2019 - 2023
Market Forecast Units USD Billion
Key Companies Profiled Eastman Chemical Company, Croda International plc, Johnson & Johnson, Kao Corporation, Merck & Co., Inc., Unilever NV, Evonik Industries AG, Ashland Inc., Dow Chemical Company, BASF SE, DSM NV, DuPont, Clariant AG, INEOS Group, The Procter & Gamble Company.
Segments Covered Ingredient Type, Application, Source, Extraction Method, Distribution Channel, Regional.
Key Market Opportunities Organic Product Certifications Rising Popularity of Clean Beauty Increasing Demand for Sustainable Ingredients Growing Prevalence of Skin Issues Technological Advancements in Extraction Processes
Key Market Dynamics Rising consumer awareness Growing vegan cosmetics E-commerce surge
Countries Covered North America, Europe, APAC, South America, MEA


Frequently Asked Questions (FAQ) :

The natural personal care ingredient market size was valued at USD 17.64 billion in 2024 and is projected to reach USD 27.4 billion by 2032, exhibiting a CAGR of 5.02% during the forecast period.

North America is expected to dominate the natural personal care ingredient market throughout the forecast period. The increasing demand for natural and organic personal care products in countries such as China, India, and Japan is driving the growth of the market in this region.

The growing consumer preference for natural and organic personal care products, increasing awareness of the harmful effects of synthetic ingredients, and rising disposable income are the key factors driving the growth of the natural personal care ingredient market.

Natural personal care ingredients find applications in a wide range of personal care products, including skincare, hair care, cosmetics, and toiletries. They are used as emollients, humectants, surfactants, thickeners, and preservatives.

Some of the key competitors in the natural personal care ingredient market include BASF, Clariant, Croda International Plc, Dow, Evonik Industries, Givaudan, IFF, Kao Corporation, Lonza Group, and Stepan Company.

The natural personal care ingredient market faces challenges such as the high cost of natural ingredients, limited availability of raw materials, and stringent regulatory requirements.

The emergence of clean beauty, the growing popularity of personalized skincare, and the increasing use of natural ingredients in hair care products are some of the emerging trends in the natural personal care ingredient market.

The natural personal care ingredient market is expected to witness steady growth in the coming years, driven by the increasing demand for natural and organic personal care products, rising consumer awareness, and technological advancements.

The growing popularity of e-commerce, the expansion of the natural personal care market in emerging economies, and the rising demand for sustainable and ethical products present key growth opportunities for the natural personal care ingredient market.

The potential risks and threats to the natural personal care ingredient market include economic downturns, changes in consumer preferences, intense competition, and regulatory changes.

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