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HIV Self-test Kits Market Research Report By Test Type (Rapid Test Kits, Laboratory-Based Test Kits), By Sample Type (Blood, Saliva, Urine), By Distribution Channel (Retail Pharmacies, Online Pharmacies, Hospitals and Clinics), By Application (Home Testing, Point-of-Care Testing, Laboratory Testing) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2032


ID: MRFR/HC/28346-HCR | 100 Pages | Author: Rahul Gotadki| October 2024

HIV Self-test Kits Market Overview:


As per MRFR analysis, the HIV Self-test Kits Market Size was estimated at 2.88 (USD Billion) in 2022. The HIV Self-test Kits Market Industry is expected to grow from 3.19 (USD Billion) in 2023 to 8.2 (USD Billion) by 2032. The HIV Self-test Kits Market CAGR (growth rate) is expected to be around 11.05% during the forecast period (2024 - 2032).


Key HIV Self-test Kits Market Trends Highlighted


The rising prevalence of HIV/AIDS, coupled with increasing awareness about self-testing, is driving the growth of the global HIV self-test kits market. Government initiatives promoting HIV testing and the availability of user-friendly self-test kits are further fueling market expansion.


Technological advancements, such as the development of rapid and accurate tests, are also contributing to market growth.


Key market opportunities include the expansion into emerging markets with high HIV prevalence, the integration of self-testing into routine healthcare settings, and the development of innovative test kits that address specific population needs. The increasing adoption of home-based testing and the growing focus on point-of-care testing are notable trends in the market.


The market has witnessed a surge in the adoption of HIV self-test kits due to their convenience, privacy, and accessibility. The growing awareness about HIV prevention and the stigma associated with HIV testing are also driving the demand for self-test kits.


The market is expected to continue its upward trajectory in the coming years, driven by the increasing prevalence of HIV, government initiatives, and technological advancements.


HIV Self-test Kits Market Overview:


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


HIV Self-test Kits Market Drivers


Rising Prevalence of HIV Infections


One of the leading drivers of the rise of the HIV Self-test Kits Market is the growing prevalence of HIV across the globe. According to the World Health Organization, an estimated 37.7 million people were living with HIV in 2020, which was one of the highest rates in recent years.


In addition, the WHO reports that AIDS-related illnesses were among the leading causes of death in 2020, with almost 680,000 people losing their lives because of this condition.


As such, the high rates of HIV prevalence make it crucial to ensure that individuals have access to efficient and affordable testing methodologies, including self-test kits. In addition, enabling early detection and treatment aids in minimizing the transmission of the virus.


Increasing Awareness and Demand for Self-Testing


The market for HIV self-testing products has expanded in recent years. The existing growth in the HIV Self-test Kits Market Industry has revolved around the increased awareness of this diagnostic tool and its advantages.


Public debates and media, the activation of social media platforms, ongoing educational events, and public health promotions and campaigns have contributed to the ongoing growth in recognition of this approach to early screening and timely therapeutic interventions.


In addition, self-test kits can be used at home and are more affordable than fees charged by private testing facilities.


Technological Advancements and Innovations


It is worth mentioning that technological progress has facilitated the development of innovative and user-friendly self-test kits for HIV.


The emergence of rapid diagnostic tests, lateral flow assays, and point-of-care testing devices simplified the procedure and allowed people to perform self-testing either at home or in community settings. In addition, the utilization of digital technologies, e.g. smartphone applications and telemedicine platforms, improved the accessibility, usability, and connectedness of an HIV self-test kit.


Specifically, one can now use these tools to remotely access the test and receive medical guidance and support if required.


HIV Self-test Kits Market Segment Insights:


HIV Self-test Kits Market Test Type Insights


The HIV Self-test Kits Market has been segmented based on Test Type into rapid test kits and laboratory-based test kits. Rapid Test Kits Rapid test kits are simple, point-of-care tests that can be used to detect HIV infection within minutes.


They are typically performed using a finger prick blood sample and provide results within 15 minutes. Rapid test kits are relatively cheap and are easy to use. They are a useful tool for increasing access to HIV testing. The HIV Self-test Kits Market for rapid test kits is expected to grow from $1.89 billion in 2023 to $4.73 billion by 2032, a CAGR of 11.5%.


Laboratory-Based Test Kits Laboratory-based test kits are more complex and more expensive than rapid test kits, but they are generally more accurate. They are typically performed using a blood sample taken from a vein and take a few days to provide results.


Laboratory-based test kits are used to either confirm the results of rapid test kits or to diagnose HIV infection in people who have symptoms of the disease. The HIV Self-test Kits Market for laboratory-based test kits is expected to grow from $1.30 billion in 2023 to $3.47 billion by 2032, a CAGR of 11.2%.


The rise of the Global HIV Self-test Kits Market’s growth is due to a number of factors. These include the increasing awareness of HIV/AIDS, the rising number of HIV self-testing kits, and the heightened usage of HIV self-testing kits in low- and middle-income countries.


Other common market drivers are the increased research in the sector and the launch of new and innovative HIV self-testing kits. For instance, there are kits that can be used to test for multiple sexually transmitted infections at the same time.


HIV Self-test Kits Market Test Type Insights


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


HIV Self-test Kits Market Sample Type Insights


The Global HIV Self-test Kit Market is classified into blood, saliva, and urine segments based on sample type. Of these types, the market for the blood segment held the largest share in 2023, as this test provides better assurance of accuracy and dependability.


However, the market for the saliva segment will benefit from the growing acceptance of non-invasive self-testing solutions and is anticipated to post the highest growth during the forecast period. Nonetheless, the market for the urine segment will garner high revenues and will still exist as a prominent market area as they are cheaper and easy to perform.


The HIV Self-test Kits Market for Blood, Saliva, and Urine is expected to garner $ 5,602.9 million by 2027, growing at a CAGR of 12.4% from 2024 to 2032.


HIV Self-test Kits Market Distribution Channel Insights


The distribution channel segment plays a crucial role in the Global HIV Self-test Kits Market. The market is segmented into three primary distribution channels: Retail Pharmacies, Online Pharmacies, and Hospitals and Clinics.


Retail Pharmacies: Retail pharmacies hold a significant share in the HIV Self-test Kits Market due to their accessibility, convenience, and wide reach. In 2023, the HIV Self-test Kits Market revenue through retail pharmacies was valued at USD 1.24 billion.


Online Pharmacies: Online pharmacies have gained prominence in recent years, offering convenience, privacy, and competitive pricing.


The HIV Self-test Kits Market revenue through online pharmacies is projected to reach USD 1.75 billion by 2024, exhibiting a CAGR of 12.5%.


Hospitals and Clinics: Hospitals and clinics play a vital role in HIV testing and counseling. They provide access to healthcare professionals who can guide patients and ensure proper usage of self-test kits. The HIV Self-test Kits Market revenue through hospitals and clinics is expected to reach USD 1.12 billion by 2024.


HIV Self-test Kits Market Application Insights


Home Testing segment held the largest market share of 50% in 2023 and is expected to dominate the market throughout the forecast period. The growth of home testing is attributed to the increasing awareness about HIV and the convenience and privacy it offers.


Point-of-Care Testing segment is expected to witness a significant growth rate during the forecast period owing to the increasing accessibility of testing services in resource-limited settings. Laboratory Testing segment accounted for a market share of 25% in 2023 and is expected to grow steadily during the forecast period. This growth is attributed to the accuracy and reliability of laboratory tests.


HIV Self-test Kits Market Regional Insights


Regionally, North America is projected to dominate the market, with a revenue share of approximately 35.2% in 2024. The high prevalence of HIV/AIDS, coupled with increasing awareness about self-testing, drives the regional market growth. Europe follows North America, capturing a significant share of the global market.


The region's well-established healthcare infrastructure and government initiatives promoting self-testing contribute to its growth. The Asia Pacific region is anticipated to witness the fastest growth over the forecast period, primarily due to the rising burden of HIV/AIDS in developing countries like India, China, and Indonesia.


Additionally, increasing healthcare expenditure and supportive government policies fuel market expansion in APAC. South America and the Middle East Africa (MEA) are expected to contribute a notable share to the Global HIV Self-test Kits Market, driven by growing awareness about HIV/AIDS and increasing access to healthcare services.


HIV Self-test Kits Market Regional Insights


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


HIV Self-test Kits Market Key Players and Competitive Insights:


Key players in the HIV Self-test Kits Market are constantly focusing on introducing innovative and new products. Leading HIV Self-test Kits Market players are focusing on investing in research development and continuously focusing on developing new products for the customers.


The HIV Self-test Kits Market is competitive owing to the presence of several major players and numerous small and mid-sized companies. The HIV Self-test Kits Market is expected to remain fragmented in the short terms with no player expected to dominate the market.


However, the Market is expected to witness entry of several new players which can further intensify the competition and can also put pressure on the prices. OraSure Technologies, Inc., is the leading player in the market. OraSure Technologies, Inc. is a technology company that specializes in the development, manufacture, and distribution of rapid diagnostic tests, including in-home HIV tests.


OraQuick is a leading HIV self-test in the market. OraSure Technologies, Inc., is a leading supplier and distributor of HIV self-tests to government agencies and not-for-profit organizations domestically and around the world.


A few other players operating in the HIV Self-test Kits Market include Becton, Dickinson, and Company, Alere, Inc., Danaher, Siemens Healthineers, and Others. Abbott Laboratories. Abbott Laboratories. is a healthcare company that manufactures and markets medical devices, diagnostics reagents, nutrition, and pharmaceutical therapies.


ARCHITECT HIV Ag/Ab Combo is the rapid HIV self-test that is used both in clinical and home settings. It is also available in the form of cartridges. Abbott Laboratories is also a leading supplier and distributor of HIV self-tests to several government agencies and not-for-profit organizations globally.


Key Companies in the HIV Self-test Kits Market Include:



  • SD Biosensor

  • CTK Biotech

  • Genedrive Plc

  • Hyrex Diagnostics

  • Trinity Biotech

  • Mylan Laboratories

  • BioSure

  • PerkinElmer

  • Acon Laboratories

  • OraSure Technologies

  • Vestergaard Frandsen

  • Abbott Laboratories

  • Roche Diagnostics

  • Siemens Healthineers

  • MP Biomedicals


HIV Self-test Kits Market Industry Developments


The HIV Self-test Kits Market is anticipated to grow significantly over the forecast period, driven by increasing awareness about HIV, the convenience and privacy offered by self-testing, and the growing availability of affordable and reliable test kits.


The market growth is also attributed to the rising prevalence of HIV, government initiatives to promote HIV testing, and the increasing adoption of self-testing in resource-limited settings. Recent developments include the launch of new self-test kits with improved accuracy and ease of use, as well as the expansion of self-testing programs in developing countries.


The market is expected to continue growing in the coming years, driven by the increasing demand for convenient, affordable, and reliable HIV testing options.


HIV Self-test Kits Market Segmentation Insights



  • HIV Self-test Kits Market Test Type Outlook

    • Rapid Test Kits

    • Laboratory-Based Test Kits



  • HIV Self-test Kits Market Sample Type Outlook

    • Blood

    • Saliva

    • Urine



  • HIV Self-test Kits Market Distribution Channel Outlook

    • Retail Pharmacies

    • Online Pharmacies

    • Hospitals and Clinics



  • HIV Self-test Kits Market Application Outlook

    • Home Testing

    • Point-of-Care Testing

    • Laboratory Testing



  • HIV Self-test Kits Market Regional Outlook

    • North America

    • Europe

    • South America

    • Asia Pacific

    • Middle East and Africa



Report Attribute/Metric Details
Market Size 2022 2.88(USD Billion)
Market Size 2023 3.19(USD Billion)
Market Size 2032 8.2(USD Billion)
Compound Annual Growth Rate (CAGR) 11.05% (2024 - 2032)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year 2023
Market Forecast Period 2024 - 2032
Historical Data 2019 - 2023
Market Forecast Units USD Billion
Key Companies Profiled SD Biosensor, CTK Biotech, Genedrive Plc, Hyrex Diagnostics, Trinity Biotech, Mylan Laboratories, BioSure, PerkinElmer, Acon Laboratories, OraSure Technologies, Vestergaard Frandsen, Abbott Laboratories, Roche Diagnostics, Siemens Healthineers, MP Biomedicals
Segments Covered Test Type, Sample Type, Distribution Channel, Application, Regional
Key Market Opportunities Rising chlamydia prevalence, technological advancements, increasing government initiatives, and expanding access to healthcare growing awareness
Key Market Dynamics Rising HIV Prevalence Technological Advancements Increasing Awareness Government Initiatives Expanding Access
Countries Covered North America, Europe, APAC, South America, MEA


Frequently Asked Questions (FAQ) :

The HIV Self-test Kits Market reached a valuation of USD 3.19 billion in 2023.

The HIV Self-test Kits Market is projected to grow at a CAGR of 11.05% from 2024 to 2032.

The North American region is expected to hold the largest market share in the HIV Self-test Kits Market in 2032.

The hospitals segment is expected to account for the largest share of the HIV Self-test Kits Market in 2032.

Some of the key competitors in the HIV Self-test Kits Market include Abbott Laboratories, Bio-Rad Laboratories, and OraSure Technologies.

The increasing prevalence of HIV, the growing awareness of HIV self-testing, and the increasing availability of HIV self-test kits are some of the key factors driving the growth of the Global HIV Self-test Kits Market.

The high cost of HIV self-test kits, the lack of access to HIV self-test kits in some regions, and the stigma associated with HIV testing are some of the challenges faced by the Global HIV Self-test Kits Market.

The increasing demand for HIV self-testing, the growing awareness of HIV self-testing, and the increasing availability of HIV self-test kits are some of the opportunities for growth in the Global HIV Self-test Kits Market.

The increasing use of HIV self-test kits in developing countries, the growing demand for HIV self-test kits among men, and the increasing use of HIV self-test kits for early diagnosis are some of the key trends in the Global HIV Self-test Kits Market.

The Global HIV Self-test Kit Market is expected to reach a valuation of USD 8.2 billion in 2032.

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