Global Facial Massage Cream Market Overview:
Facial Massage Cream Market Share is expected to grow at a CAGR of 6% during the forecast period (2023 - 2032). The growing awareness among the younger demographic regarding the benefits associated with facial massage is expected to be a significant market driver for the Facial Massage Cream Market.
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Market CAGR for Facial Massage Cream is being driven by the growth of e-commerce and the rising demand for natural and organic face creams. E-commerce refers to the online buying and selling of products or services, encompassing the necessary data and financial transactions for completing purchases. Face cream brands leverage various advantages within the e-commerce realm, enhancing their market visibility and accessibility. These benefits include diverse product showcases, comprehensive product information, mobile shopping convenience, and secure online transactions. For example, as per the United States Census Bureau in August 2023, e-commerce estimates for the second quarter of 2023 exhibited a 7.5% increase compared to the same period in 2022, outpacing the 0.6% growth in overall retail sales. This underscores the influence of e-commerce growth on the face cream market.
Driven by heightened awareness regarding the risks associated with the prolonged use of synthetic face creams, there is an escalating demand for natural and organic alternatives. Face cream manufacturers are strategically developing products with natural ingredients like aloe vera, clay, hyaluronic acid, antioxidants, coconut, avocado, jojoba, argan oil, carrot seed extracts, sunflower, and olive oil. Notably, according to Cosmetics Design in March 2022, sales of Soil Association-certified natural, organic, and cosmetic products experienced a 15% increase in 2021, generating $181.74 million (£138.23 million). Moreover, sales of COSMOS-certified products surged by 32% in 2021 compared to 2020, with 50,000 products and ingredients obtaining COSMOS certification in 2021.
As a result, it is anticipated that throughout the projection period, demand for the Facial Massage Cream Market will increase due to the growth of e-commerce and the rising demand for natural and organic face creams. Thus, driving the Facial Massage Cream Market revenue.
The Facial Massage Cream Market segmentation, based on Category includes Organic and conventional. The Organic segment dominated the market, accounting for 58% of market revenue (XX Billion). Amid daily challenges, individuals may experience heightened stress and exposure to environmental pollutants, adversely impacting both mental and physical well-being. These stressors can manifest in various forms, including a weakened immune system, headaches, muscle pain, and skin damage. To counter these effects, individuals can choose a health-conscious approach by opting for organic facials, providing a rejuvenating and relaxing solution for overall wellness.
Figure 1: Facial Massage Cream Market, by Category, 2022 & 2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
The Facial Massage Cream Market segmentation, based on Distribution Channels includes Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others. The Online Retail segment dominated the market, accounting for 58% of market revenue (XX Billion). consumers now have enhanced access to information regarding skincare items, encompassing reviews, recommendations, and educational content. This increased accessibility empowers consumers to make well-informed decisions, consequently driving a higher demand for specialized skincare products like facial massage creams.
By region, the study provides market insights into North America, Europe, Asia-Pacific, and Rest of the World. The anticipated expansion of the Facial Massage Cream market in North America can be attributed to several key factors. There is a notable surge in the emphasis on skincare and beauty regimens in North America. According to data from HelpLama, the annual expenditure on beauty products by US consumers is an impressive $89.7 billion. In the beauty industry, L'Oreal stands out with the highest revenue, reaching $40.31 billion in 2022, positioning it as the leading player. Unilever follows as the second-highest earner with revenue amounting to $25.11 billion, and Estee Lauder secured a revenue of $16.4 billion in 2022. This heightened consumer focus on skin health has generated an increased demand for skincare products, including facial massage creams.
Further, the major countries studied in the market report are the US, Canada, Germany, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 2: FACIAL MASSAGE CREAM MARKET SHARE BY REGION 2022 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Europe's Facial Massage Cream Market accounts for the second-largest market share as
The European consumer base is witnessing a heightened level of sophistication regarding skincare, including a comprehensive understanding of ingredients, benefits, and holistic wellness. This increased awareness has significantly driven the demand for specialized skincare products, exemplified by the popularity of facial massage creams, recognized for their contributions to skin health and relaxation. As indicated by Cosmetics Europe, the leading association in the personal care sector, the European market stands out ly with retail sales reaching €88 billion in 2022. Notably, major national markets for cosmetics and personal care products in Europe include Germany (€14.3 billion), France (€12.9 billion), Italy (€11.5 billion), the UK (€10.5 billion), Spain (€9.3 billion), and Poland (€4.5 billion). Further, the German Facial Massage Cream Market held the largest market share, and the UK Facial Massage Cream Market was the fastest-growing market in the European region
The Asia-Pacific Facial Massage Cream Market is expected to grow at the fastest CAGR from 2023 to 2032. The Asia-Pacific region is characterized by a significant and youthful demographic, with a population exceeding 600 million individuals aged 15-24. This demographic cohort plays a pivotal role in the region's overall productivity and inclusive development. The youth in countries such as South Korea and Japan, known for their willingness to embrace new beauty and skincare products, serve as early adopters of emerging trends, thereby substantiating the growth dynamics of the market. Moreover, China’s Facial Massage Cream Market held the largest market share, and the Indian Facial Massage Cream Market was the fastest-growing market in the Asia-Pacific region.
Leading market players are investing heavily in research and development to expand their product lines, which will help the Facial Massage Cream market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the Facial Massage Cream industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the Facial Massage Cream industry to benefit clients and increase the market sector. In recent years, the Facial Massage Cream industry has offered some of the most significant advantages to the skin care and wellness sector. Major players in the Facial Massage Cream Market, including MBR Medical Beauty Research GmbH, Omorfee, Olivia Cosmetics, Heritancy Manufactures, Biotone Professional Massage & Spa Products, JPLUS USA, Ilcsi, STRICTLY PROFESSIONAL, Vaadi Herbals, and APCOS NATURALS PVT. LTD is attempting to increase market demand by investing in research and development operations.
Founded in 1987, Olivia, an esteemed beauty brand, stands on four pillars—consumer centricity, efficacy, research, and safety. A trailblazer in the beauty market, Olivia was the first to launch the HERBAL face bleach in India, attaining instant and resounding success by accurately gauging market demands. Initially inspired by the exotic olive fruit, the brand's evolution over the years has been marked by extensive research and stringent quality control. This process has led to the recognition and utilization of potent natural ingredients, shaping the current product range tailored to cater to the daily needs of every woman.
Established in 2000, MBR has been headquartered in the officially recognized therapeutic spa town of Bad Schlema. Positioned in the historically significant state of Saxony, the brand adeptly integrates the past with the future. MBR cosmetics are synonymous with innovation and tradition, embodying qualities such as effectiveness, tolerance, functionality, reliability, and enduring impact. The worldwide active principles embedded in all MBR products yield a diverse array of epidermal, dermal, and cosmetic effects, collectively contributing to the exceptional and perfected nature of this brand.
Key companies in the Facial Massage Cream Market include
Facial Massage Cream Industry Developments
October 2023: In October 2023, Sanitas, a Spain-based insurance company, introduced the Collagen + Elastin Face Cream and Collagen + Elastin Eye Cream. Engineered to enhance skin elasticity and diminish the visibility of fine lines and wrinkles, this product represents a wrinkle-fighting solution supported by clinical evidence. The lotion facilitates the removal of aging cells, delivering substantial moisture for skin rejuvenation.
| Report Attribute/Metric | Details |
| Market Size 2022 | USD XX Billion |
| Market Size 2023 | USD XX Billion |
| Market Size 2032 | USD XX Billion |
| Compound Annual Growth Rate (CAGR) | 6.00% (2023-2032) |
| Base Year | 2022 |
| Market Forecast Period | 2023-2032 |
| Historical Data | 2018- 2022 |
| Market Forecast Units | Value (USD Billion) |
| Report Coverage | Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
| Segments Covered | Category, Distribution Channel, and Region |
| Geographies Covered | North America, Europe, Asia Pacific, and the Rest of the World |
| Countries Covered | The US, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil |
| Key Companies Profiled | MBR Medical Beauty Research GmbH, Omorfee, Olivia Cosmetics, Heritancy Manufactures, Biotone Professional Massage & Spa Products, JPLUS USA, Ilcsi, STRICTLY PROFESSIONAL, Vaadi Herbals, and APCOS NATURALS PVT. LTD |
| Key Market Opportunities | Expanding reach and popularity of e-commerce platforms |
| Key Market Dynamics | The increasing emphasis on skincare and beauty routines |
Frequently Asked Questions (FAQ) :
The Facial Massage Cream Market size was valued at USD XX Billion in 2022.
The Facial Massage Cream Market is projected to grow at a CAGR of 6.00% during the forecast period, 2023-2032.
North America had the largest share of the market.
The key players in the market are MBR Medical Beauty Research GmbH, Omorfee, Olivia Cosmetics, Heritancy Manufactures, Biotone Professional Massage & Spa Products, JPLUS USA, Ilcsi, STRICTLY PROFESSIONAL, Vaadi Herbals, and APCOS NATURALS PVT. LTD
The Organic segment dominated the market in 2022.
The Online Retail segment had the largest share in the market.
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Research Analyst Level II I have a degree in engineering (civil), with masters in business administration (marketing). with more than 4 years of experience in market research and consulting, i am involved in end-to-end process of market research, proposals, project kickoffs and delivery. i have research knowledge and expertise in consumer goods/packaging domain. also i have worked for various other domains like construction & equipment. effectively managed and delivered more than 60 report studies for regional as well as global clientele.
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