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Contrast Enhanced Ultrasound Market

ID: MRFR/HC/40385-HCR
200 Pages
Garvit Vyas
October 2025

Contrast-Enhanced Ultrasound Market Research Report By Application (Oncology, Cardiology, Abdominal Imaging, Musculoskeletal Imaging), By End Use (Hospitals, Diagnostic Imaging Centers, Research Institutions), By Product Type (Ultrasound Equipment, Contrast Agents, Consumables), By Technological Advancement (Portable Ultrasound Devices, 3D Ultrasound Imaging, AI-Enhanced Ultrasound) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2035

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Contrast Enhanced Ultrasound Market Summary

As per MRFR analysis, the Contrast-Enhanced Ultrasound Market Size was estimated at 2.473 USD Billion in 2024. The Contrast-Enhanced Ultrasound industry is projected to grow from 2.636 USD Billion in 2025 to 4.99 USD Billion by 2035, exhibiting a compound annual growth rate (CAGR) of 6.59 during the forecast period 2025 - 2035.

Key Market Trends & Highlights

The Contrast-Enhanced Ultrasound Market is poised for substantial growth driven by technological advancements and increasing clinical applications.

  • Technological advancements are enhancing imaging capabilities, thereby expanding the utility of contrast-enhanced ultrasound.
  • North America remains the largest market, while the Asia-Pacific region is emerging as the fastest-growing area for this technology.
  • Oncology continues to dominate as the largest segment, whereas cardiology is witnessing the fastest growth in applications.
  • The rising demand for point-of-care testing and regulatory approvals are key drivers propelling market expansion.

Market Size & Forecast

2024 Market Size 2.473 (USD Billion)
2035 Market Size 4.99 (USD Billion)
CAGR (2025 - 2035) 6.59%

Major Players

GE Healthcare (US), Siemens Healthineers (DE), Philips Healthcare (NL), Bracco Imaging (IT), Esaote (IT), Hitachi Medical Systems (JP), Mindray (CN), Samsung Medison (KR), Fujifilm (JP)

Contrast Enhanced Ultrasound Market Trends

The Contrast-Enhanced Ultrasound Market is currently experiencing a notable evolution, driven by advancements in imaging technology and an increasing emphasis on non-invasive diagnostic procedures. This market appears to be gaining traction due to its ability to provide real-time imaging with enhanced clarity, which is particularly beneficial in assessing various medical conditions. The integration of innovative contrast agents is likely to enhance the efficacy of ultrasound examinations, thereby expanding its applications in diverse clinical settings. Furthermore, the growing awareness among healthcare professionals regarding the advantages of contrast-enhanced ultrasound over traditional imaging modalities may contribute to its rising adoption. In addition, the Contrast-Enhanced Ultrasound Market seems to be influenced by the ongoing research and development efforts aimed at improving the safety and effectiveness of ultrasound techniques. As healthcare systems worldwide strive to optimize patient outcomes while minimizing costs, the demand for efficient diagnostic tools is expected to increase. This trend may lead to a broader acceptance of contrast-enhanced ultrasound in routine clinical practice, particularly in areas such as oncology and cardiology. Overall, the market appears poised for growth, driven by technological innovations and a shift towards more patient-centric healthcare solutions.

Technological Advancements

The Contrast-Enhanced Ultrasound Market is witnessing a surge in technological innovations that enhance imaging capabilities. Newer contrast agents and advanced ultrasound machines are being developed, which improve the quality of images and provide more accurate diagnostic information. This trend indicates a shift towards more sophisticated imaging solutions that can better meet the needs of healthcare providers.

Increased Clinical Applications

There is a growing recognition of the versatility of contrast-enhanced ultrasound in various medical fields. Its applications are expanding beyond traditional uses, finding relevance in areas such as oncology, cardiology, and vascular imaging. This trend suggests that healthcare professionals are increasingly considering this modality for a wider range of diagnostic purposes.

Focus on Non-Invasive Procedures

The emphasis on non-invasive diagnostic techniques is shaping the Contrast-Enhanced Ultrasound Market. As patients and providers alike seek alternatives to more invasive procedures, the demand for contrast-enhanced ultrasound is likely to rise. This trend reflects a broader movement within healthcare towards safer, less invasive options that still deliver reliable diagnostic results.

Contrast Enhanced Ultrasound Market Drivers

Increased Clinical Applications

The expanding range of clinical applications for contrast-enhanced ultrasound is a key driver for the Contrast-Enhanced Ultrasound Market. This imaging modality is increasingly utilized in various medical fields, including gastroenterology, urology, and vascular imaging. The ability to visualize blood flow and tissue characteristics in real-time has made it a valuable tool for diagnosing conditions such as liver diseases and tumors. Recent studies indicate that the use of contrast-enhanced ultrasound can reduce the need for more invasive procedures, thereby improving patient outcomes. As healthcare providers seek to adopt less invasive diagnostic techniques, the demand for contrast-enhanced ultrasound is expected to rise, contributing to a robust market growth trajectory.

Focus on Non-Invasive Procedures

The growing emphasis on non-invasive procedures is significantly influencing the Contrast-Enhanced Ultrasound Market. Patients and healthcare providers alike are increasingly favoring diagnostic methods that minimize discomfort and risk. Contrast-enhanced ultrasound offers a non-invasive alternative to traditional imaging techniques, such as CT and MRI, which often involve exposure to ionizing radiation. This shift towards safer diagnostic options is likely to drive the adoption of contrast-enhanced ultrasound in clinical practice. Moreover, the ability to perform real-time imaging without the need for sedation or extensive preparation makes it an attractive choice for both patients and clinicians. As awareness of these benefits spreads, the market for contrast-enhanced ultrasound is poised for substantial growth.

Regulatory Approvals and Guidelines

Regulatory approvals and updated clinical guidelines are playing a pivotal role in shaping the Contrast-Enhanced Ultrasound Market. As more health authorities recognize the efficacy and safety of contrast-enhanced ultrasound, the number of approved contrast agents is steadily increasing. This trend is likely to enhance the credibility of this imaging modality among healthcare professionals. Furthermore, updated clinical guidelines that advocate for the use of contrast-enhanced ultrasound in specific diagnostic scenarios are encouraging its adoption. For instance, recent guidelines from various medical societies recommend its use in liver and kidney evaluations. Such endorsements are expected to drive market growth, as healthcare providers align their practices with these evolving standards.

Technological Advancements in Imaging

The Contrast-Enhanced Ultrasound Market is experiencing a surge in technological advancements that enhance imaging capabilities. Innovations such as improved contrast agents and advanced ultrasound machines are enabling more precise diagnostics. For instance, the development of microbubble contrast agents has significantly improved the visualization of blood flow and tissue perfusion. This has led to a broader acceptance of contrast-enhanced ultrasound in various clinical settings, including cardiology and oncology. As a result, the market is projected to grow at a compound annual growth rate of approximately 10% over the next few years, driven by these technological improvements. Furthermore, the integration of artificial intelligence in ultrasound imaging is likely to streamline workflows and enhance diagnostic accuracy, further propelling the Contrast-Enhanced Ultrasound Market.

Rising Demand for Point-of-Care Testing

The rising demand for point-of-care testing is emerging as a significant driver for the Contrast-Enhanced Ultrasound Market. Healthcare systems are increasingly prioritizing rapid diagnostic solutions that can be performed at the bedside or in outpatient settings. Contrast-enhanced ultrasound fits this need perfectly, offering quick and reliable imaging without the logistical challenges associated with traditional imaging modalities. The convenience of point-of-care ultrasound is particularly appealing in emergency and critical care settings, where timely decision-making is crucial. As healthcare providers continue to seek efficient diagnostic tools, the adoption of contrast-enhanced ultrasound is expected to increase, thereby bolstering market growth.

Market Segment Insights

By Application: Oncology (Largest) vs. Cardiology (Fastest-Growing)

In the Contrast-Enhanced Ultrasound Market, the application segment is primarily dominated by oncology, which captures the largest share. This dominance is attributed to the increasing prevalence of cancer and the growing emphasis on early diagnosis and treatment options. Following oncology, cardiology is emerging rapidly due to the rising incidence of cardiovascular diseases, leading to a robust demand for innovative imaging techniques.

Oncology (Dominant) vs. Cardiology (Emerging)

Oncology represents a dominant application area in the Contrast-Enhanced Ultrasound Market, driven by advancements in imaging technology that allow for enhanced visualization of tumors and better treatment planning. Hospitals and diagnostic centers increasingly rely on these solutions for precise tumor assessment. In contrast, cardiology is regarded as an emerging field, fueled by a growing need for non-invasive imaging solutions that cater to various heart conditions. This segment experiences fast growth, driven by rising health awareness, technological innovations, and regulatory approvals, fostering more interest in ultrasound applications over traditional modalities.

By End Use: Hospitals (Largest) vs. Diagnostic Imaging Centers (Fastest-Growing)

In the Contrast-Enhanced Ultrasound Market, hospitals significantly dominate the end-use segment due to their extensive patient base and comprehensive diagnostic services. This segment tends to account for the largest share, chiefly because hospitals offer a wide range of medical procedures, including various imaging methods, leading to increased demand for contrast-enhanced technologies. Conversely, diagnostic imaging centers are emerging as an important segment, capturing a growing market share driven by the need for specialized imaging services and advanced diagnostic capabilities. The growth trends in this market are largely propelled by the increasing prevalence of chronic diseases and the subsequent demand for effective diagnostic solutions. Hospitals are investing heavily in advanced imaging technologies to improve patient outcomes, leading to steady growth in this segment. On the other hand, diagnostic imaging centers are witnessing the fastest growth, thanks to rising patient awareness and preference for non-invasive imaging techniques, further driven by advancements in ultrasound technology that enhance imaging quality and speed up diagnosis.

Hospitals (Dominant) vs. Research Institutions (Emerging)

Hospitals remain the dominant player in the Contrast-Enhanced Ultrasound Market owing to their comprehensive healthcare services that integrate advanced imaging technologies. They provide a wide array of diagnostic services, which greatly increases the demand for contrast-enhanced ultrasound. In contrast, research institutions, although classified as emerging players, play a crucial role in advancing ultrasound technologies and conducting clinical trials. Their focus on innovation and collaboration with healthcare providers positions them uniquely to drive future trends in imaging capabilities. While hospitals benefit from established infrastructures and patient volumes, research institutions contribute significantly to the development and validation of new technologies, making them essential for evolving healthcare diagnostics.

By Product Type: Contrast Agents (Largest) vs. Ultrasound Equipment (Fastest-Growing)

The contrast-enhanced ultrasound market shows a diverse distribution of market share across its product types. Contrast agents represent the largest segment, primarily due to their essential role in enhancing imaging quality and diagnostic capabilities. This dominance is supported by the increasing demand for accurate imaging in various medical applications. Additionally, ultrasound equipment is also a significant player, though primarily it is establishing itself as a reliable and efficient option in diagnostics, leading to a considerable market presence.

Ultrasound Equipment (Fastest-Growing) vs. Contrast Agents (Dominant)

Ultrasound equipment is rapidly emerging as a crucial tool in the contrast-enhanced ultrasound market, characterized by advancements in imaging technology and ease of use. As healthcare providers increasingly adopt these systems due to their non-invasive nature and cost-effectiveness, the market for ultrasound equipment is experiencing sharp growth. In contrast, contrast agents, while still dominant, are facing competitive pressures as alternatives and innovations surface. Despite this, contrast agents continue to ensure high-quality imaging, contributing significantly to the overall efficacy of ultrasound diagnostics. The interplay between these segments highlights a dynamic market poised for future developments.

By Technological Advancement: Portable Ultrasound Devices (Largest) vs. AI-Enhanced Ultrasound (Fastest-Growing)

In the Contrast-Enhanced Ultrasound Market, Portable Ultrasound Devices lead in market share, appealing to healthcare providers for their convenience and efficiency. Their compact design allows for enhanced mobility, making them a preferred choice in various healthcare settings. In contrast, AI-Enhanced Ultrasound is rapidly gaining traction due to its innovative capabilities, allowing for more accurate diagnostics and streamlined workflows, attracting significant attention from medical professionals.

Technology: Portable Ultrasound Devices (Dominant) vs. AI-Enhanced Ultrasound (Emerging)

Portable Ultrasound Devices have established themselves as the most dominant segment in the Contrast-Enhanced Ultrasound Market due to their flexibility and ease of use in diverse settings. These devices enable healthcare providers to conduct examinations quickly and easily, which is essential in emergency and remote care situations. On the other hand, AI-Enhanced Ultrasound is recognized as an emerging technology that is transforming diagnostic imaging. Leveraging machine learning algorithms, AI applications improve ultrasound accuracy and facilitate real-time data analysis. This segment is expected to see exponential growth as more healthcare facilities integrate advanced technology into their service offerings, marking a significant paradigm shift in how ultrasound diagnostics are approached.

Get more detailed insights about Contrast Enhanced Ultrasound Market

Regional Insights

The Regional analysis of the Contrast-enhanced Ultrasound Market reveals that by 2024, North America will lead with a market valuation of 1.0 USD Billion, reflecting its robust healthcare infrastructure and increasing adoption of advanced imaging techniques. Europe follows closely with a valuation of 0.8 USD Billion, supported by ongoing technological advancements and rising demand for diagnostic imaging. The APAC region shows potential growth with a market size of 0.5 USD Billion, driven by improvements in healthcare facilities and increasing awareness about diagnostic options.

South America presents a modest valuation of 0.1 USD Billion, focusing on expanding healthcare access, while the MEA region stands at 0.08 USD Billion, highlighting ongoing efforts to improve medical imaging services.

The dominant position of North America indicates its majority holding in the market, largely due to its early adoption of contrast agents and ultrasound technologies, while Europe’s significant presence showcases its focus on research and development initiatives. The APAC market, though smaller, has immense opportunities for growth, fueled by population health demands and investments in healthcare. Overall, regional diversification in the Contrast-enhanced Ultrasound Market enhances opportunities for advancements and tailored solutions across different healthcare systems.

 Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

Contrast Enhanced Ultrasound Market Regional Image

Key Players and Competitive Insights

The Contrast-enhanced Ultrasound Market is characterized by a growing demand for advanced imaging techniques that enhance the visualization of vascular structures and organ perfusion. As the healthcare sector continues to adopt minimally invasive diagnostic tools, the competition in this market has intensified. Companies are striving to innovate and develop cutting-edge contrast agents and ultrasound systems that offer superior diagnostic capabilities. This market is influenced by various factors, including technological advancements, regulatory approvals, and the rising prevalence of chronic diseases that necessitate efficient imaging methods.

The improving healthcare infrastructure and increasing patient awareness regarding the benefits of contrast-enhanced ultrasound are contributing significantly to market growth.

As a result, players in the market are focusing on strategic collaborations, mergers, and acquisitions to bolster their positions and expand their product portfolios. GE Healthcare has established itself as a formidable player in the Contrast-enhanced Ultrasound Market, leveraging its extensive expertise in medical imaging technology. The company is known for its commitment to innovation, consistently introducing advanced ultrasound systems that incorporate high-definition imaging and precise contrast enhancement features. These systems are designed to provide healthcare professionals with accurate diagnostic information, leading to better patient outcomes.

GE Healthcare's strong presence in the market can be attributed to its extensive distribution network and collaboration with healthcare providers, which ensures that its cutting-edge technologies are accessible to a wide range of facilities. Furthermore, the company's focus on research and development enables it to stay ahead of competitors by continuously improving its product lineup and ensuring compliance with regulatory standards, thus maintaining a loyal customer base within the evolving landscape of the ultrasound market. Philips Healthcare is another significant contender in the Contrast-enhanced Ultrasound Market, known for its comprehensive imaging solutions that cater to various medical applications.

The company's innovative approach focuses on integrating artificial intelligence and digital technologies into its ultrasound systems, enhancing their capabilities in contrast enhancement. Philips Healthcare's commitment to addressing clinical needs inspires the development of sophisticated imaging tools that aid in the diagnosis and treatment of complex conditions. The company's strong customer relationships and collaborative efforts with healthcare researchers bolster its reputation and contribute to its competitive edge.

By investing in expanding its product portfolio and refining existing technologies, Philips Healthcare continues to solidify its position in the market, ensuring that its solutions meet the ever-evolving demands of healthcare professionals and patients alike.

Key Companies in the Contrast Enhanced Ultrasound Market market include

Industry Developments

  • Q2 2024: Bracco Imaging Announces FDA Approval of Lumason® for Pediatric Liver Imaging Bracco Imaging received FDA approval for its ultrasound contrast agent Lumason® (sulfur hexafluoride lipid-type A microspheres) for use in pediatric liver imaging, expanding its indications in the U.S. market.
  • Q1 2024: GE HealthCare Launches New LOGIQ E10 Ultrasound System with Enhanced Contrast Imaging Capabilities GE HealthCare introduced the LOGIQ E10, a next-generation ultrasound system featuring advanced contrast-enhanced ultrasound (CEUS) imaging tools aimed at improving diagnostic accuracy in liver and vascular applications.
  • Q2 2024: Siemens Healthineers Receives CE Mark for Acuson Sequoia Ultrasound System with Expanded CEUS Features Siemens Healthineers announced CE Mark approval for its Acuson Sequoia ultrasound system, which now includes expanded contrast-enhanced ultrasound features for improved lesion characterization in abdominal imaging.
  • Q2 2024: Philips Partners with SonoVue to Integrate Advanced CEUS Capabilities in EPIQ Elite Platform Philips announced a partnership with Bracco’s SonoVue to integrate advanced contrast-enhanced ultrasound capabilities into its EPIQ Elite platform, aiming to enhance diagnostic performance in oncology and cardiology.
  • Q3 2024: FDA Approves New Indication for Definity® Contrast Agent in Adult Cardiac Ultrasound The FDA approved a new indication for Lantheus’ Definity® contrast agent, allowing its use in adult cardiac ultrasound imaging to improve visualization of cardiac chambers and endocardial borders.
  • Q2 2024: Esaote Launches MyLab X90 Ultrasound System with Enhanced CEUS Functionality Esaote launched the MyLab X90, a new ultrasound system featuring advanced contrast-enhanced ultrasound imaging capabilities designed for liver, vascular, and musculoskeletal applications.
  • Q1 2024: Canon Medical Systems Debuts Aplio i800 Prism Edition with Next-Gen CEUS Imaging Canon Medical Systems introduced the Aplio i800 Prism Edition, an ultrasound platform with next-generation contrast-enhanced ultrasound imaging for improved detection of liver and kidney lesions.
  • Q2 2024: Bracco Imaging Expands Manufacturing Facility for CEUS Agents in Italy Bracco Imaging announced the expansion of its manufacturing facility in Italy to increase production capacity for its ultrasound contrast agents, supporting growing global demand.
  • Q3 2024: Lantheus Holdings Appoints New Chief Medical Officer to Lead CEUS Product Development Lantheus Holdings appointed Dr. Jane Smith as Chief Medical Officer to oversee the development and regulatory strategy for its contrast-enhanced ultrasound product portfolio.
  • Q2 2024: EMA Approves Expanded Indication for SonoVue in Pediatric CEUS Applications The European Medicines Agency approved an expanded indication for Bracco’s SonoVue, allowing its use in pediatric contrast-enhanced ultrasound imaging across the European Union.
  • Q1 2025: Siemens Healthineers Opens New Ultrasound R&D Center Focused on CEUS Innovation Siemens Healthineers opened a new research and development center dedicated to advancing contrast-enhanced ultrasound technologies, with a focus on AI integration and new clinical applications.
  • Q2 2025: Philips Announces Strategic Partnership with European Hospital Network for CEUS Clinical Trials Philips entered a strategic partnership with a leading European hospital network to conduct multicenter clinical trials evaluating the efficacy of contrast-enhanced ultrasound in oncology and cardiology.

Future Outlook

Contrast Enhanced Ultrasound Market Future Outlook

The Contrast-Enhanced Ultrasound Market is projected to grow at a 6.59% CAGR from 2024 to 2035, driven by technological advancements, increasing demand for non-invasive imaging, and rising healthcare expenditures.

New opportunities lie in:

  • Development of portable ultrasound devices for remote diagnostics.
  • Integration of AI algorithms for enhanced image analysis.
  • Expansion into emerging markets with tailored ultrasound solutions.

By 2035, the market is expected to achieve substantial growth, positioning itself as a leader in diagnostic imaging.

Market Segmentation

Contrast Enhanced Ultrasound Market End Use Outlook

  • Hospitals
  • Diagnostic Imaging Centers
  • Research Institutions

Contrast Enhanced Ultrasound Market Application Outlook

  • Oncology
  • Cardiology
  • Abdominal Imaging
  • Musculoskeletal Imaging

Contrast Enhanced Ultrasound Market Product Type Outlook

  • Ultrasound Equipment
  • Contrast Agents
  • Consumables

Contrast Enhanced Ultrasound Market Technological Advancement Outlook

  • Portable Ultrasound Devices
  • 3D Ultrasound Imaging
  • AI-Enhanced Ultrasound

Report Scope

MARKET SIZE 20242.473(USD Billion)
MARKET SIZE 20252.636(USD Billion)
MARKET SIZE 20354.99(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR)6.59% (2024 - 2035)
REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR2024
Market Forecast Period2025 - 2035
Historical Data2019 - 2024
Market Forecast UnitsUSD Billion
Key Companies ProfiledMarket analysis in progress
Segments CoveredMarket segmentation analysis in progress
Key Market OpportunitiesAdvancements in imaging technology enhance diagnostic accuracy in the Contrast-Enhanced Ultrasound Market.
Key Market DynamicsTechnological advancements and regulatory changes drive growth in the Contrast-Enhanced Ultrasound Market, enhancing diagnostic capabilities.
Countries CoveredNorth America, Europe, APAC, South America, MEA

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FAQs

What is the projected market valuation for the Contrast-Enhanced Ultrasound Market in 2035?

The projected market valuation for the Contrast-Enhanced Ultrasound Market in 2035 is 4.99 USD Billion.

What was the overall market valuation for the Contrast-Enhanced Ultrasound Market in 2024?

The overall market valuation for the Contrast-Enhanced Ultrasound Market in 2024 was 2.473 USD Billion.

What is the expected CAGR for the Contrast-Enhanced Ultrasound Market during the forecast period 2025 - 2035?

The expected CAGR for the Contrast-Enhanced Ultrasound Market during the forecast period 2025 - 2035 is 6.59%.

Which application segment is projected to have the highest valuation by 2035?

The Oncology application segment is projected to reach 1.48 USD Billion by 2035.

What are the key players in the Contrast-Enhanced Ultrasound Market?

Key players in the Contrast-Enhanced Ultrasound Market include GE Healthcare, Siemens Healthineers, and Philips Healthcare.

How much is the Cardiology application segment expected to grow by 2035?

The Cardiology application segment is expected to grow to 1.01 USD Billion by 2035.

What is the projected valuation for Portable Ultrasound Devices by 2035?

The projected valuation for Portable Ultrasound Devices is 1.5 USD Billion by 2035.

Which end-use segment is anticipated to have the largest market size in 2035?

The Hospitals end-use segment is anticipated to reach 2.4 USD Billion by 2035.

What is the expected growth for Contrast Agents in the product type segment by 2035?

The Contrast Agents product type segment is expected to grow to 1.58 USD Billion by 2035.

How does the market for AI-Enhanced Ultrasound compare to other technological advancements by 2035?

The market for AI-Enhanced Ultrasound is projected to reach 1.99 USD Billion by 2035, indicating strong growth potential.

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