Impact of Covid-19 Outbreak on Triathlon Clothing Market
Triathlon Clothing is used by triathletes for road racing bicycles, swimming, and running. They come in several shapes and sizes and are primarily designed to optimize the athlete’s performance. The outbreak has created a major disruption in the growth of economy of several countries. Due to the increasing positive cases across several countries, the governments have decided to extend the lock down which has directly influenced the sports activities. The sports events or activities have already been cancelled in many countries or it has been postponed. For instance, Tokyo Olympics has been pushed to 2021 owing to the Covid-19 pandemic.
The supply chain of triathlon clothing comprises manufacturers, distributors, and consumers. The COVID-19 pandemic has impacted the supply chain of the sports apparels industry, as many countries are under lockdown and have sealed their borders to curb the growth of the virus. The COVID-19 outbreak flipped the growth switch in every sector of the economy, and the supply chain is no exception. As the global economy is struggling with the pandemic situation, its impact on the global trade and supply chain is increasing with a rapid weakening in global investment flows. The strict containment measures imposed by the governments of various countries and preventive measures to soften the outbreak of impact have led to a significant restriction in transportation facilities, driving a knock-on effect globally. The trend is expected to continue owing to the uncertainty in the global market and the measures to address the supply/demand imbalance. The sports apparels industry is experiencing an acute crisis amidst the coronavirus lockdown. Being considered as non-essential products, the entire value chain of sports apparels has crumbled due to lockdown restrictions, witnessing a steep decline in demand. North America and Europe are two of the worst-hit regions of the global pandemic. However, the popularity of swimming, running and cycling is exceptionally high in the Europe especially in the UK. High participation of athletes in the swimming and running events has surged the demand of triathlon clothing market. Zone3 is one of the leading organizations in the UK to produce triathlon clothing.
However, the Spanish government has come up with a deal with country’s soccer league and federation for teams to return to practice. The strict protocols will have to be followed when teams begin training again. So, the sports events will resume soon in many countries across the globe which is anticipated to increase the sales of triathlon clothing.
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