Smart Packaging Market Research Report - Global Forecast 2030

Smart Packaging Market Research Report: Information By Technology (Active Packaging, Intelligent Packaging and Modified Atmosphere Packaging), By Application (Food & Beverage, Healthcare, Automotive, Personal Care and Others) - Forecast till 2030

ID: MRFR/PNT/1449-CR | February 2020 | Region: Global | 138 pages

Impact of Covid-19 on the Global Smart Packaging Market
Smart Packaging Market


The demand for smart packaging in the last two decades has been on the rise in double digits owing to the increasing focus on health. This is expected to continue to expand notably in this decade. In developed markets such as the US and countries in Europe, nothing is traded loose. This is also the reason why the per capita consumption of packed food products and packaging is slowly growing in developing countries, including India. The per-capita packaged food consumption in India is still low at about 9 kg in contrast to the Western markets, which exceed by 40 kg per industry statistics. Consequently, the potential for penetration of smart packaging and increased adoption of packed food products in developed countries is significant.


As the COVID-19 pandemic is spreading rapidly across the globe, the awareness among people about the importance of buying properly packaged goods, particularly when it comes to foods, is increasing. People have come to understand and realize that smart packaging foods products are safer in contrast to products sold loose. While the outbreak has undoubtedly created a higher awareness about smart packaging, the online retail decline coupled with the economic crisis has disrupted the consumption and shopping pattern, particularly among the rural consumers who had previously been in the habit of purchasing loose. The COVID-19 crisis has led to some of the sharpest drops in recent periods in demand for several types of smart packaging while accelerating development for others such as e-commerce packaging for shipments, which are emerging as lifelines in this new era.


GDP Growth Rate in Top Countries, 20102020 (%)
GDP Growth Rate in Top Countries, 2010–2020

1 Introduction

1.1 Definition 11

1.2 Scope Of The Study 11

1.3 Assumptions 11

1.4 Market Structure 11

2 Research Methodology

2.1 Research Process 13

2.2 Primary Research 14

2.3 Secondary Research 14

2.4 Market Size Estimation 14

2.5 Forecast Model 16

3 Market Dynamics

3.1 Drivers, Restraints And Trends Of Global Smart Packaging Market 17

3.2 Drivers 17

3.2.1 Increased Demand From Food & Beverage Industry 17

3.2.2 Growing Demand From Pharmaceutical Industry 18

3.2.3 Increased Government Policies Regarding Food Safety 19

3.3 Restraints 20

3.3.1 High Added Cost Of Products 20

3.3.2 Lack Of Willingness From Consumers And Retailers 20

3.3.3 Lack Of Marketing 20

3.4 Opportunities 21

3.4.1 Advances In Printed Electronics 21

4 Market Factor Analysis

4.1 Value Chain Analysis 22

4.1.1 Raw Material 22

4.1.2 Manufacturers 22

4.1.3 End-Users 23

4.1.4 After-Sales Services 23

4.2 Porter's 5 Forces Analysis 23

4.2.1 Threat Of New Entrants 24

4.2.2 Bargaining Power Of Suppliers 24

4.2.3 Bargaining Power Of Buyers 24

4.2.4 Threat Of Substitutes 24

4.2.5 Segment Rivalry 25

5 Global Smart Packaging Market, By Technology

5.1 Introduction 27

5.2 Active Packaging 27

5.3 Intelligent Packaging 27

5.4 MAP 28

6 Global Smart Packaging Market, By Application

6.1 Introduction 31

6.2 Food & Beverage 31

6.3 Automotive 31

6.4 Healthcare 32

6.5 Personal Care 32

6.6 Others 32

7 Global Smart Packaging Market, By Region

7.1 Introduction 35

7.2 North America 36

7.2.1 U.S 37

7.2.2 Canada 38

7.3 Europe 40

7.3.1 Germany 41

7.3.2 U.K. 42

7.3.3 France 43

7.3.4 Spain 44

7.3.5 Italy 45

7.3.6 Rest Of Europe 46

7.4 APAC 48

7.4.1 China 49

7.4.2 Japan 50

7.4.3 India 51

7.4.4 Rest Of APAC 52

7.5 Rest Of The World (RoW) 54

7.5.1 South America 55

7.5.2 Middle East & Africa 56

8 Competitive Scenario

8.1 Competitive Landscape 58

9 Company Profiles

9.1 PakSense Inc. 59

9.1.1 Company Overview 59

9.1.2 Financial Overview 59

9.1.3 Product/Service Offering 60

9.1.4 Strategy 60

9.1.5 SWOT Analysis 61

9.2 Stora Enso 62

9.2.1 Company Overview 62

9.2.2 Product/Service Offering 62

9.2.3 Financial Overview 63

9.2.4 Strategy 64

9.2.5 SWOT Analysis 65

9.3 R.R. Donnelly Sons & Company 66

9.3.1 Company Overview 66

9.3.2 Product/Service Offering 66

9.3.3 Strategy 68

9.3.4 SWOT Analysis 69

9.4 Avery Dennison Corporation 70

9.4.1 Company Overview 70

9.4.2 Financial Overview 70

9.4.3 Product/Service Offering 71

9.4.4 Strategy 71

9.4.5 SWOT Analysis 72

9.5 3M Company 73

9.5.1 Company Overview 73

9.5.2 Financial Overview 73

9.5.3 Product/Service Offering 74

9.5.4 Strategy 77

9.5.5 SWOT Analysis 78

9.6 Huhtamaki Group 79

9.6.1 Company Overview 79

9.6.2 Product/Service Offering 79

9.6.3 Financial Overview 79

9.6.4 Strategy 80

9.6.5 SWOT Analysis 81

9.7 Smartrac N.V 82

9.7.1 Company Overview 82

9.7.2 Product/Business Segment Overview 82

9.7.3 Financial Overview 82

9.7.4 Strategy 83

9.7.5 SWOT Analysis 84

9.8 TempTime Corporation 85

9.8.1 Company Overview 85

9.8.2 Financial Overview 85

9.8.3 Product/Service Offering 85

9.8.4 Strategy 86

9.9 American Thermal Instruments 87

9.9.1 Company Overview 87

9.9.2 Financial Overview 87

9.9.3 Product/Service Offering 87

9.9.4 Strategy 87

10 List Of Tables

TABLE 1 GLOBAL PROCESSED FOOD & BEVERAGES SALES, GROWTH RATE AND MARKET SHARE, BY REGION, 2000 AND 2013 18

TABLE 2 GLOBAL SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 28

TABLE 3 GLOBAL SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 33

TABLE 4 GLOBAL SMART PACKAGING MARKET, BY REGION, 2020-2027 (USD BILLION) 35

TABLE 5 NORTH AMERICA: SMART PACKAGING MARKET, BY COUNTRY, 2020-2027 (USD BILLION) 36

TABLE 6 NORTH AMERICA: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 36

TABLE 7 NORTH AMERICA: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 37

TABLE 8 U.S.: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 37

TABLE 9 U.S.: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 38

TABLE 10 CANADA: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 38

TABLE 11 CANADA: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 39

TABLE 12 EUROPE: SMART PACKAGING MARKET, BY COUNTRY, 2020-2027 (USD BILLION) 40

TABLE 13 EUROPE: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 40

TABLE 14 EUROPE: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 41

TABLE 15 GERMANY: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 41

TABLE 16 GERMANY: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 42

TABLE 17 U.K.: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 42

TABLE 18 U.K.: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 43

TABLE 19 FRANCE: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 43

TABLE 20 FRANCE: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 44

TABLE 21 SPAIN: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 44

TABLE 22 SPAIN: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 45

TABLE 23 ITALY: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 45

TABLE 24 ITALY: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 46

TABLE 25 REST OF EUROPE: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 46

TABLE 26 REST OF EUROPE: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 47

TABLE 27 APAC: SMART PACKAGING MARKET, BY COUNTRY, 2020-2027 (USD BILLION) 48

TABLE 28 APAC: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 48

TABLE 29 APAC: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 49

TABLE 30 CHINA: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 49

TABLE 31 CHINA: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 50

TABLE 32 JAPAN: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 50

TABLE 33 JAPAN: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 51

TABLE 34 INDIA: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 51

TABLE 35 INDIA: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 52

TABLE 36 REST OF APAC: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 52

TABLE 37 REST OF APAC: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 53

TABLE 38 ROW: SMART PACKAGING MARKET, BY REGION, 2020-2027 (USD BILLION) 54

TABLE 39 ROW: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 54

TABLE 40 ROW: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 55

TABLE 41 SOUTH AMERICA: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 55

TABLE 42 SOUTH AMERICA: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 56

TABLE 43 MIDDLE EAST & AFRICA: SMART PACKAGING MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION) 56

TABLE 44 MIDDLE EAST & AFRICA: SMART PACKAGING MARKET, BY APPLICATION, 2020-2027 (USD BILLION) 57

11 List Of Figures

FIGURE 1 RESEARCH PROCESS OF MRFR 13

FIGURE 2 TOP DOWN & BOTTOM UP APPROACH 15

FIGURE 3 DRIVERS, RESTRAINTS AND TRENDS OF GLOBAL SMART PACKAGING MARKET 17

FIGURE 4 PHARMACEUTICAL SPEND PER CAPITA, 2020 (USD MILLION) 19

FIGURE 5 VALUE CHAIN ANALYSIS OF GLOBAL SMART PACKAGING MARKET 22

FIGURE 6 PORTER'S 5 FORCES ANALYSIS OF GLOBAL SMART PACKAGING MARKET 23

FIGURE 7 GLOBAL SMART PACKAGING MARKET SIZE, BY TECHNOLOGY, 2020-2027 (USD BILLION) 29

FIGURE 8 GLOBAL SMART PACKAGING MARKET, BY APPLICATION, 2020-2027(USD BILLION) 33

FIGURE 9 GLOBAL SMART PACKAGING MARKET, BY REGION, 2020-2027 (USD BILLION) 35

FIGURE 10 GROWTH STRATEGIES ADOPTED BY KEY PLAYERS IN GLOBAL SMART PACKAGING MARKET, 2020-2027 (%) 58

FIGURE 11 PAKSENSE INC.: TOTAL REVENUE VS SEGMENTAL REVENUE, 2020-2027 (USD MILLION) 59

FIGURE 12 PAKSENSE INC.: GEOGHRAPHICAL REVENUE MIX, 2020 (%) 60

FIGURE 13 STORA ENSO: GEOGRAPHICAL REVENUE MIX, 2020 (IN %) 63

FIGURE 14 STORA ENSO: KEY DEVEOLOPMENT, 2020-2027 (IN %) 64

FIGURE 15 RR DONELLEY & SONS: TOTAL REVENUE VS SEGMENTAL REVENUE (USD MILLION) 67

FIGURE 16 RR DONELLEY & SONS: GEOGRAPHICAL REVENUE MIX, 2020 (IN %) 67

FIGURE 17 RR DONELLEY & SONS: KEY DEVELOPMENTS, 2020-2027 (%) 68

FIGURE 18 AVERY DENNISON CORPORATION: NET SALES VS SEGMENTAL SALES, 2020-2027 (USD MILLION) 70

FIGURE 19 AVERY DENNISON CORPORATION: GEOGRAPHICAL REVENUE MIX, 2020 (%) 71

FIGURE 20 AVERY DENNISON CORPORATION: KEY DEVELOPMENTS, 2020-2027 (%) 72

FIGURE 21 3M COMPANY: NET SALES VS SEGMENTAL SALES, 2020-2027 (USD MILLION) 73

FIGURE 22 3M COMPANY: GEOGRAPHICAL REVENUE MIX, 2020 (IN %) 74

FIGURE 23 HUHTAMAKI GROUP: TOTAL REVENUE, 2013-2020 (USD MILLION) 79

FIGURE 24 HUHTAMAKI GROUP: GEOGRAPHICAL REVENUE MIX, 2020-2027 (IN %) 80

FIGURE 25 HUHTAMAKI GROUP: KEY DEVELOPMENTS, 2020-2027 (%) 80

FIGURE 26 SMARTRAC N.V: KEY DEVELOPMENTS, 2020-2027 (IN %) 83