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Coronavirus Outbreak and RTD Beverages Market
ID: MRFR/F-B & N/5751-HCR | February, 2021 | Region : Global
Impact of COVID-19 on the Global RTD Beverages Market
The advent of the global pandemic has resulted in creating a global crisis across the world. Impacting over 195 countries, the pandemic has already created an economic backdrop worldwide and is deemed to create a chaotic environment, thereby resulting in a global rescission. With the rising number of cases rapidly, the global RTD beverages market has been affected in many ways. A few COVID-19 impacts on global RTD beverages market have been discussed below:
The RTD beverage market is a huge market which comprises the alcoholic as well as non-alcoholic beverages. The outbreak of COVID-19 has hard hit the RTD beverages market due to the mandatory closures of restaurants, bars, and food outlets across the globe, which is a major chunk of the revenue generation of the RTD beverage market. During these uncertain times, beverage companies are understanding and adapting through short term priorities and by focusing on more essential beverages. Beverage manufacturing companies are focusing on manufacturing water, milk, and other essential beverages to mitigate the losses due to COVID-19 restrictions. However, lack of adequate labor, limited raw materials availability, and logistics issues are some of the major concerns that the beverage industry is currently facing across the world. Therefore, despite having substantial demand for essential beverages across the world, the RTD beverage industry is anticipated to hamper for a couple of more months.
As a result of the COVID-19 outbreak, stockpiling and panic buying of alcoholic and non-alcoholic beverages have been witnessed worldwide. This has also created an acute shortage of beverages, thereby resulting in a price increase of existing stocks. Apart from that, due to the limited availability of popular beverages, the beverage industry worldwide has witnessed a sharp increase in demand for staple soft drinks. Apart from it, packaged water, coffee, dairy-based beverages, and juices are some other categories that have witnessed a sharp increase in demand across the globe due to the extended period of self-isolation. Retailers and distributors are struggling to cope with the demand for RTD beverages, both in stores and online channels, due to the lack of availability of the products. However, direct-store-delivery (DSD) distribution model and home delivery models are some of the effective ways that many distributors and retailers are opting out for the sale of RTD beverages.
Additionally, beverages that help in boosting immunity are witnessing a surge in demand in the last couple of months. Due to the lack of availability of vaccine for COVID-19, people are consuming beverages that help in boosting immunity. Consumption of beverages such as milk, tea, coffee, and other immunity-boosting beverages has increased across the globe in the last couple of months. It is further anticipated to remain high for the next couple of years. Online distribution channels such as e-commerce companies have been a major driver for the supply of RTD beverages during the COVID-19 outbreak. The outbreak has resulted in the closure of retail stores. This has resulted in a shift in consumer preference for online shopping. However, many e-commerce channels are facing the challenge of adequate availability of stocks due to movement restrictions.
Therefore, the demand for RTD beverages is certainly going to increase for the next couple of months as people are going through the lockdown phase and are spending more time at home rather than staying outside. However, production capacities, along with logistics and supply chain issues, are some of the major concerns that are anticipated to reduce the demand for RTD beverages for the next couple of months.
TABLE OF CONTENTS
1. 1 EXECUTIVE SUMMARY
1.1. Market Attractiveness Analysis
1.1.1. Global RTD Beverages Market, by Type
1.1.2. Global RTD Beverages Market, by Packaging Type
1.1.3. Global RTD Beverages Market, by Distribution Channel
1.1.4. Global RTD Beverages Market, by Region
2. MARKET INTRODUCTION
2.1. Definition
2.2. Scope of the Study
2.3. Market Structure
2.4. Key Buying Criteria
2.5. Macro Factor Indicator Analysis
3. RESEARCH METHODOLOGY
3.1. Research Process
3.2. Primary Research
3.3. Secondary Research
3.4. Market Size Estimation
3.5. Forecast Model
3.6. List of Assumptions
4. MARKET DYNAMICS
4.1. Introduction
4.2. Drivers
4.3. Restraints
4.4. Opportunities
4.5. Challenges
5. MARKET FACTOR ANALYSIS
5.1. Value Chain Analysis
5.2. Supply Chain Analysis
5.3. Porter’s Five Forces Model
5.3.1. Bargaining Power of Suppliers
5.3.2. Bargaining Power of Buyers
5.3.3. Threat of New Entrants
5.3.4. Threat of Substitutes
5.3.5. Intensity of Rivalry
6. GLOBAL RTD BEVERAGES MARKET, BY TYPE
6.1. Introduction
6.2. Alcoholic Beverages
6.2.1. Alcoholic Beverages: Market Estimates & Forecast by Region/Country, 2019–2024
6.3. Non-Alcoholic Beverages
6.3.1. Non-Alcoholic Beverages: Market Estimates & Forecast by Region/Country, 2019–2024
6.3.2. Tea & Coffee
6.3.2.1. Tea & Coffee: Market Estimates & Forecast by Country, 2019–2024
6.3.3. Juices & Nectars
6.3.3.1. Juices, Nectars, & Smoothies: Market Estimates & Forecast by Country, 2019–2024
6.3.4. Carbonated Soft Drinks
6.3.4.1. Carbonated Soft Drinks: Market Estimates & Forecast by Country, 2019–2024
6.3.5. Sports & Energy Drinks
6.3.5.1. Sports & Energy Drinks: Market Estimates & Forecast by Country, 2019–2024
6.3.6. Others
6.3.6.1. Others: Market Estimates & Forecast by Country, 2019–2024
7. GLOBAL RTD BEVERAGES MARKET, BY PACKAGING TYPE
7.1. Introduction
7.2. Bottles
7.2.1. Bottles: Market Estimates & Forecast by Region/Country, 2019–2024
7.3. Cans
7.3.1. Cans: Market Estimates & Forecast by Region/Country, 2019–2024
7.4. Cartons
7.4.1. Cartons: Market Estimates & Forecast by Region/Country, 2019–2024
7.5. Others
7.5.1. Others: Market Estimates & Forecast by Region/Country, 2019–2024
8. GLOBAL RTD BEVERAGES MARKET, BY DISTRIBUTION CHANNEL
8.1. Introduction
8.2. Store-Based
8.2.1. Store-Based: Market Estimates & Forecast by Country, 2019–2024
8.2.2. Supermarket and Hypermarket
8.2.2.1. Supermarket and Hypermarket: Market Estimates & Forecast by Country, 2019–2024
8.2.3. Convenience Stores
8.2.3.1. Convenience Stores: Market Estimates & Forecast by Country, 2019–2024
8.2.4. Others
8.2.4.1. Others: Market Estimates & Forecast by Country, 2019–2024
8.3. Non-Store-Based
8.3.1. Non-Store-Based: Market Estimates & Forecast by Region/Country, 2019–2024
9. GLOBAL RTD BEVERAGES MARKET, BY REGION
9.1. Introduction
9.2. North America
9.2.1. Market Estimates & Forecast by Type, 2019–2024
9.2.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.2.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.2.4. Market Estimates & Forecast by Country, 2019–2024
9.2.5. US
9.2.5.1. Market Estimates & Forecast by Type, 2019–2024
9.2.5.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.2.5.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.2.6. Canada
9.2.6.1. Market Estimates & Forecast by Type, 2019–2024
9.2.6.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.2.6.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.2.7. Mexico
9.2.7.1. Market Estimates & Forecast by Type, 2019–2024
9.2.7.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.2.7.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.3. Europe
9.3.1. Market Estimates & Forecast by Type, 2019–2024
9.3.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.3.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.3.4. Market Estimates & Forecast by Country, 2019–2024
9.3.5. Germany
9.3.5.1. Market Estimates & Forecast by Type, 2019–2024
9.3.5.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.3.5.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.3.6. UK
9.3.6.1. Market Estimates & Forecast by Type, 2019–2024
9.3.6.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.3.6.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.3.7. France
9.3.7.1. Market Estimates & Forecast by Type, 2019–2024
9.3.7.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.3.7.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.3.8. Spain
9.3.8.1. Market Estimates & Forecast by Type, 2019–2024
9.3.8.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.3.8.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.3.9. Italy
9.3.9.1. Market Estimates & Forecast by Type, 2019–2024
9.3.9.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.3.9.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.3.10. Rest of Europe
9.3.10.1. Market Estimates & Forecast by Type, 2019–2024
9.3.10.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.3.10.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.4. Asia-Pacific
9.4.1. Market Estimates & Forecast by Type, 2019–2024
9.4.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.4.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.4.4. Market Estimates & Forecast by Country, 2019–2024
9.4.5. China
9.4.5.1. Market Estimates & Forecast by Type, 2019–2024
9.4.5.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.4.5.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.4.6. Japan
9.4.6.1. Market Estimates & Forecast by Type, 2019–2024
9.4.6.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.4.6.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.4.7. India
9.4.7.1. Market Estimates & Forecast by Type, 2019–2024
9.4.7.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.4.7.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.4.8. Australia & New Zealand
9.4.8.1. Market Estimates & Forecast by Type, 2019–2024
9.4.8.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.4.8.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.4.9. Rest of Asia-Pacific
9.4.9.1. Market Estimates & Forecast by Type, 2019–2024
9.4.9.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.4.9.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.5. Rest of the World
9.5.1. Market Estimates & Forecast by Type, 2019–2024
9.5.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.5.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.5.4. Market Estimates & Forecast by Region, 2019–2024
9.5.5. South America
9.5.5.1. Market Estimates & Forecast by Type, 2019–2024
9.5.5.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.5.5.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.5.6. Middle East
9.5.6.1. Market Estimates & Forecast by Type, 2019–2024
9.5.6.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.5.6.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
9.5.7. Africa
9.5.7.1. Market Estimates & Forecast by Type, 2019–2024
9.5.7.2. Market Estimates & Forecast by Packaging Type, 2019–2024
9.5.7.3. Market Estimates & Forecast by Distribution Channel, 2019–2024
10. COMPETITIVE LANDSCAPE
10.1. Introduction
10.2. Competitive Benchmarking
10.3. Development Share Analysis
10.4. Key Developments & Growth Strategies
11. COMPANY PROFILES
11.1. The Coca-Cola Company
11.1.1. Company Overview
11.1.2. Financial Overview
11.1.3. Products Offered
11.1.4. Key Developments
11.1.5. SWOT Analysis
11.1.6. Key Strategies
11.2. Tata Global Beverages Limited
11.2.1. Company Overview
11.2.2. Financial Overview
11.2.3. Products Offered
11.2.4. Key Developments
11.2.5. SWOT Analysis
11.2.6. Key Strategies
11.3. PepsiCo, Inc.
11.3.1. Company Overview
11.3.2. Financial Overview
11.3.3. Products Offered
11.3.4. Key Developments
11.3.5. SWOT Analysis
11.3.6. Key Strategies
11.4. Suntory Holdings Limited
11.4.1. Company Overview
11.4.2. Financial Overview
11.4.3. Products Offered
11.4.4. Key Developments
11.4.5. SWOT Analysis
11.4.6. Key Strategies
11.5. The Brown-Forman Corporation
11.5.1. Company Overview
11.5.2. Financial Overview
11.5.3. Products Offered
11.5.4. Key Developments
11.5.5. SWOT Analysis
11.5.6. Key Strategies
11.6. Red Bull GmbH
11.6.1. Company Overview
11.6.2. Financial Overview
11.6.3. Products Offered
11.6.4. Key Developments
11.6.5. SWOT Analysis
11.6.6. Key Strategies
11.7. Heineken N.V.
11.7.1. Company Overview
11.7.2. Financial Overview
11.7.3. Products Offered
11.7.4. Key Developments
11.7.5. SWOT Analysis
11.7.6. Key Strategies
11.8. Anheuser-Busch InBev SA/NV
11.8.1. Company Overview
11.8.2. Financial Overview
11.8.3. Products Offered
11.8.4. Key Developments
11.8.5. SWOT Analysis
11.8.6. Key Strategies
11.9. Nestlé S.A.
11.9.1. Company Overview
11.9.2. Financial Overview
11.9.3. Products Offered
11.9.4. Key Developments
11.9.5. SWOT Analysis
11.9.6. Key Strategies
11.10. Starbucks Corporation
11.10.1. Company Overview
11.10.2. Financial Overview
11.10.3. Products Offered
11.10.4. Key Developments
11.10.5. SWOT Analysis
11.10.6. Key Strategies
11.11. Danone S.A.
11.11.1. Company Overview
11.11.2. Financial Overview
11.11.3. Products Offered
11.11.4. Key Developments
11.11.5. SWOT Analysis
11.11.6. Key Strategies
11.12. Welch Foods Inc.
11.12.1. Company Overview
11.12.2. Financial Overview
11.12.3. Products Offered
11.12.4. Key Developments
11.12.5. SWOT Analysis
11.12.6. Key Strategies
11.13. Snapple Beverage Corp
11.13.1. Company Overview
11.13.2. Financial Overview
11.13.3. Products Offered
11.13.4. Key Developments
11.13.5. SWOT Analysis
11.13.6. Key Strategies
11.14. Bolthouse Farms, Inc
11.14.1. Company Overview
11.14.2. Financial Overview
11.14.3. Products Offered
11.14.4. Key Developments
11.14.5. SWOT Analysis
11.14.6. Key Strategies
11.15. Bacardi Limited
11.15.1. Company Overview
11.15.2. Financial Overview
11.15.3. Products Offered
11.15.4. Key Developments
11.15.5. SWOT Analysis
11.15.6. Key Strategies
12. APPENDIX
12.1. General Sources & References
12.2. List of Abbreviation
LIST OF TABLES
Table 1 Global RTD Beverages Market, by Region, 2018–2023 (USD Million)
Table 2 Global RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 3 Global RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 4 Global RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 5 North America: RTD Beverages Market, by Country, 2018–2023 (USD Million)
Table 6 North America: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 7 North America: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 8 North America: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 9 US: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 10 US: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 11 US: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 12 Canada: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 13 Canada: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 14 Canada: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 15 Mexico: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 16 Mexico: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 17 Mexico: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 18 Europe: RTD Beverages Market, by Country, 2018–2023 (USD Million)
Table 19 Europe: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 20 Europe: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 21 Europe: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 22 Germany: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 23 Germany: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 24 Germany: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 25 France: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 26 France: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 27 France: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 28 Italy: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 29 Italy: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 30 Italy: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 31 Spain: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 32 Spain: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 33 Spain: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 34 UK: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 35 UK: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 36 UK: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 37 Rest of Europe: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 38 Rest of Europe: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 39 Rest of Europe: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 40 Asia-Pacific: RTD Beverages Market, by Country, 2018–2023 (USD Million)
Table 41 Asia-Pacific: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 42 Asia-Pacific: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 43 Asia-Pacific: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 44 China: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 45 China: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 46 China: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 47 India: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 48 India: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 49 India: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 50 Japan: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 51 Japan: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 52 Japan: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 53 Australia & New Zealand: RTD Beverages Market, by Type, 2019–2024 (USD Million)
Table 54 Australia & New Zealand: RTD Beverages Market, by Packaging Type ,2019–2024 (USD Million)
Table 55 Australia & New Zealand: RTD Beverages Market, by Distribution Channel, 2019–2024 (USD Million)
Table 56 Rest of Asia-Pacific: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 57 Rest of Asia-Pacific: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 58 Rest of Asia-Pacific: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 59 Rest of the World (RoW): RTD Beverages Market, by Country, 2018–2023 (USD Million)
Table 60 Rest of the World (RoW): RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 61 Rest of the World (RoW): RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 62 Rest of the World (RoW): RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 63 South America: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 64 South America: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 65 South America: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 66 Middle East: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 67 Middle East: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 68 Middle East: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
Table 69 Africa: RTD Beverages Market, by Type, 2018–2023 (USD Million)
Table 70 Africa: RTD Beverages Market, by Packaging Type, 2018–2023 (USD Million)
Table 71 Africa: RTD Beverages Market, by Distribution Channel, 2018–2023 (USD Million)
LIST OF FIGURES
FIGURE 1 Global RTD Beverages Market Segmentation
FIGURE 2 Forecast Research Methodology
FIGURE 3 Five Forces Analysis of the Global RTD Beverages Market
FIGURE 4 Value Chain of the Global RTD Beverages Market
FIGURE 5 Share of the Global RTD Beverages Market in 2018, by Country (%)
FIGURE 6 Global RTD Beverages Market, by Region, 2019–2024,
FIGURE 7 Global RTD Beverages Market Size, by Type, 2018
FIGURE 8 Share of the Global RTD Beverages Market, by Type, 2019–2024 (%)
FIGURE 9 Global RTD Beverages Market Size, by Packaging Type, 2018
FIGURE 10 Share of the Global RTD Beverages Market, by Packaging Type, 2019–2024 (%)
FIGURE 9 Global RTD Beverages Market Size, by Distribution Channel, 2018
FIGURE 10 Share of the Global RTD Beverages Market, by Distribution Channel, 2019–2024 (%)
