Weight Control Products Market Research Report -Forecast to 2032

Weight Control Products Market Research Report Information By Type (Liquid, Powder, Soft Gels, Pills, and Others), By Ingredient (Vitamins & Minerals, Amino Acids, Natural Extracts/Botanicals), By End User (Under 18 years, 18 to 40 years, 40 to 50 years, Above 50 years), By Distribution Channel (Offline Channel And Online Channel) And By Region (North America, Europe, Asia-Pacific, And Rest Of The World) –Market Forecast Till 2032

ID: MRFR/F-B & N/0810-HCR | 115 Pages | Author: Varsha More | March 2024         

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Global Weight Control Products Market Overview


The Weight Control Products Market Size was valued at USD 175.9 billion in 2022. The weight control products market industry is projected to grow from USD 188.21 Billion in 2023 to USD 323.38 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 7.00% during the forecast period (2023 - 2032). Increased health concerns and growing disposable income are the key market drivers enhancing market growth.


Weight Control Products Market


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Weight Control Products Market Trends




  • Growing obese population is driving the market growth




The rising number of obese people drives Market CAGR for weight control products. An excessively high body fat percentage in an obese person’s body poses a risk to their health. Obesity has lately become a major public health issue on a scale, having a considerable influence on mortality and morbidity. Since weight control products are generally seen as healthy methods of shedding pounds, demand for them is anticipated to rise as the number of fat individuals rises. Over the next two decades, it is predicted that the average family income in India will treble, and the nation will have the fifth-largest consumer economy in the world.


According to the World Health Organization (WHO), 650 billion adults, 340 billion teenagers, and 39 billion toddlers are predicted to be obese by 2022. By 2025, 167 billion adults and children will be less healthy due to being overweight or obese. Because of the growing obesity epidemic, demand for weight control products is predicted to rise over the forecast period.


The temporary closure of fitness centers, wellness centers, medical facilities, and sports academies also negatively affected the business's expansion. In this instance, a greater understanding of the value of living a healthy lifestyle and overall wellness in 2021 contributed to a significant increase in online sales. A range of goods in various formats, such as Ready-to-Drink liquids, bars, gels, and powders, are predicted to drive the market. Incorporating fresh flavors and beneficial ingredients is strategy manufacturers use to boost the nutritional value of their goods. For instance: companies add natural ingredients to ready-to-drinks while lowering their sugar and caffeine contents. Thus, driving the weight control products market revenue.


Weight Control Products Market Segment Insights


Weight Control Products Type Insights


Based on type, the weight control products market segmentation includes Liquid, Powder, Soft gels, Pills, and others. The powder segment dominates the market, offers greater supplement amounts, has a longer shelf life, and allows for readily adjustable doses based on individual needs. Compared to other formulations, the simplicity of administration and dose enables the body to digest and absorb the nutrients quickly and effectively, making them more accessible. Powder formulations are ideal when solid oral supplement formulations, such as tablets and soft gels, cannot be provided because of impaired ingestion or clinically confirmed dysphagia.


The pills segment is anticipated to have the fastest-growing segment in the forecast period. The popularity of weight reduction supplements in pill form is growing due to their accessibility in chewable tablets, sustained-release pills, and sublingual pills.


Weight Control Products Ingredient Insights


Based on ingredients, the weight control products market segmentation includes vitamins & minerals, amino acids, and natural extracts/botanicals. The extensive use of vitamin & mineral weight reduction supplements also offers sustenance and support the body’s healthy operation and metabolism. Antioxidants are included in many vitamins and mineral-based products, and they protect cells against structural alterations and improve a person’s general health and performance.


On the other hand, the category for natural extracts and botanicals is predicted to increase at the fastest rate throughout the forecast period. The category growth is anticipated to be positively impacted by the rising environmental concerns and the increased demand for vegan and organic supplements.


Weight Control Products End User Insights


Based on end-user, the weight control products market segmentation includes, under 18 years, 18 to 40 years, 40 to 50 years, and above 50 years. The 18 to 40 years segment led the market because of the rapidly rising obesity rates. This market’s expansion is anticipated to be fueled by the rising desire to maintain a healthy body weight and an ideal physique. Growing disposable income and rising involvement in physical activity is anticipated to benefit the segment’s expansion in the forecast period.


However, it is projected that the group of end users under 18 would see the fastest CAGR throughout the projection period. Customers will drive the sector under this age group’s growing product benefit knowledge. This segment’s growth is anticipated to benefit from increased disposable income in the market.


Weight Control Products Distribution Channel Insights


Based on distribution channels, the weight control products market segmentation includes offline channel and online channel. The offline channel segment has dominated the market. The easy availability of weight control products at drug stores, health & beauty stores, retail pharmacies, and department stores supports the segment growth. Additionally, department stores and health & beauty shops are actively launching campaigns to raise public awareness about the need to maintain excellent health, which is anticipated to benefit the segment’s growth.


Over the projection period, the category for online distribution channels is anticipated to have the fastest CAGR. Online merchants provide generous product price reductions, promoting online sales. Online platforms are also coming up with and putting into practice various techniques to compete with their offline equivalents. The ease of use provided by internet distribution channels contributes to the segment’s expansion.


Figure 1: Weight Control Products Market, by Distribution Channel, 2022 & 2032 (USD billion)


 Weight Control Products Market, by Distribution Channel, 2022 & 2032 (USD billion)


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Weight Control Products Regional Insights


By region, the study provides market insights into North America, Europe, Asia-Pacific and Rest of the World. The North American weight control products market will dominate this market due to a growing number of persons affected by obesity and cardiovascular devices. In addition, the increasing number of established fitness facilities and health clubs will boost the market growth in this region.


Further, the major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 2: WEIGHT CONTROL PRODUCTS MARKET SHARE BY REGION 2022 (%)


WEIGHT CONTROL PRODUCTS MARKET SHARE BY REGION 2022 (%)


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Europe's weight Control Products market accounts for the second-largest market share due to the increasing number of diabetes people and the low cost of bariatric surgery. Further, the German weight Control Products market held the largest market share, and the UK weight Control Products market was the fastest-growing market in the European region.


The Asia-Pacific Weight Control Products Market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to expanding awareness of a healthy lifestyle and nutritious diet and rising disposable income. Moreover, China’s weight Control Products market held the largest market share, and the Indian weight Control Products market was the fastest-growing market in the Asia-Pacific region.


Weight Control Products Key Market Players & Competitive Insights


Leading market players are investing heavily in research and development to expand their product lines, which will help the weight control products market, grow even more. Market participants are also undertaking various strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. The weight control products industry must offer cost-effective items to expand and survive in a more competitive and rising market climate.


Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the weight control products industry to benefit clients and increase the market sector. In recent years, the weight control products industry has offered some of the most significant advantages to medicine. Major players in the weight control products market, including Atkins Nutritionals, Inc (US), Amway (US), Kellog Company (US), Conagra Brands Inc. (US), Pepsico Inc. (US), Biosynery, Kraft, Quaker, GlaxoSmithKline, Herbalife International of America, and others, are attempting to increase market demand by investing in research and development operations.


Amway is a privately held health and wellness organization based in Ada, Michigan. It is dedicated to assisting people in leading better, healthier lives in more than 100 markets worldwide. According to Forbes magazine, it is one of the top 50 privately held, family-owned businesses in the US. Amway’s top-selling products include Nutrilite TM, Artistry TM, and XSTM energy, all solely distributed by businesspeople referred to as Amway Business Owners.  For instance: in March 2023, with Omega-3s from fish oil supplied responsibly, Amway’s new Nutrilite Omega and Nutrilite advanced omega have received the Friend of the Sea designation for nutraceutical goods worldwide.


Key Companies in the weight Control Products market include



  • Atkins Nutritionals, Inc (US)

  • Amway (US)

  • Kellog Company (US)

  • Conagra Brands Inc. (US)

  • Pepsico Inc. (US)

  • Biosynery

  • Kraft

  • Quaker

  • GlaxoSmithKline

  • Herbalife International of America


Weight Control Products Industry Developments


March 2022: KaraMD created da vegan gummy to encourage increased levels of energy, stimulate ketosis in the body, and regulate digestion was called Pure Health Apple Cider Vinegar Gummies.


February 2022: ZeoNutra introduces SlimPlus! A vegan weight-loss supplement with slimbiome.


Weight Control Products Market Segmentation


Weight Control Products Type Outlook



  • Liquid

  • Powder

  • Soft gels

  • Pills

  • Others


Weight Control Products Ingredient Outlook



  • Vitamins & Minerals

  • Amino Acids

  • Natural Extracts/ Botanicals


Weight Control Products End-User Outlook



  • Under 18 years

  • 18 to 40 years

  • 40 to 50 years

  • Above 50 years


Weight Control Products Distribution Channel Outlook



  • Offline Channel

  • Online Channel


Weight Control Products Regional Outlook



  • North America

    • US

    • Canada





  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe





  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific





  • Rest of the World

    • Middle East

    • Africa

    • Latin America



Report Scope:

Report Attribute/Metric Details
Market Size 2022 USD 175.9 billion
Market Size 2023 USD 188.21 billion
Market Size 2032 USD 323.38 billion
Compound Annual Growth Rate (CAGR) 7.00%% (2023-2032)
Base Year 2022
Market Forecast Period 2023-2032
Historical Data 2019- 2021
Market Forecast Units Value (USD Billion)
Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
Segments Covered  Type, Ingredients, End-User Distribution Channel, and Region
Geographies Covered North America, Europe, Asia Pacific, and the Rest of the World
Countries Covered The U.S., Canada, German, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
Key Companies Profiled  Atkins Nutritionals, Inc. (US), Amway (US), Kellogg Company (US), Conagra Brands Inc. (US), Pepsico Inc.(US), Biosynery, Kraft, Quaker, GlaxoSmithKline, Herbalife International of America
Key Market Opportunities Obesity in children, healthier and more balanced diets
Key Market Dynamics Increase disposable income Changing lifestyle




Frequently Asked Questions (FAQ) :

The weight control products market size was valued at USD 175.9 Billion in 2022.

The market is projected to grow at a CAGR of 7.00% during the forecast period, 2023-2032.

The key players in the market are Atkins Nutritionals, Inc. (US), Amway (US), Kellogg Company (US), Conagra Brands Inc. (US), Pepsico Inc. (US), Biosynery, Kraft, Quaker, GlaxoSmithKline, and Herbalife International of America.

The powder type weight control products category dominated the market in 2022.

Key Questions Answered

  • Global Market Outlook
  • In-depth analysis of global and regional trends
  • Analyze and identify the major players in the market, their market share, key developments, etc.
  • To understand the capability of the major players based on products offered, financials, and strategies.
  • Identify disrupting products, companies, and trends.
  • To identify opportunities in the market.
  • Analyze the key challenges in the market.
  • Analyze the regional penetration of players, products, and services in the market.
  • Comparison of major players’ financial performance.
  • Evaluate strategies adopted by major players.
  • Recommendations
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